Alore Group

Alore Group Welcome to Alore Group. We are a digital marketing company that specializes in Web Design and Development, Social Media, Sports Solutions and Data!

Planning a new web design? Here are some web trends that are on their way out!  What are your top two that you won't mis...
05/13/2015
Bye-Bye to These 10 Web Design Trends

Planning a new web design? Here are some web trends that are on their way out! What are your top two that you won't miss?
Mine ...1 & 7

Web Sites - These 10 Web design trends are among the fading. Ditch them if you want to keep with your competition and increasingly demanding audiences.

Be in the 'I want to go moments' Google search! The days are here when people are using their phones to search and immed...
05/08/2015
I-Want-to-Go Moments: From Search to Store – Think with Google

Be in the 'I want to go moments' Google search!

The days are here when people are using their phones to search and immediately take action! Will your business be found?

Thanks to mobile devices, we can quickly and easily find things around us. And we are, in massive numbers. Google searches about location are growing rapidly, and so are consumer expectations. Whether you're a global brand or a local business, learn how to deliver on them in the moments that matter.

Is your website mobile friendly? As of April 21st Google started giving mobile friendly websites a welcomed boost in sea...
05/08/2015
Finding more mobile-friendly search results

Is your website mobile friendly? As of April 21st Google started giving mobile friendly websites a welcomed boost in searches.

So if your website isn't mobile ready you are losing traffic!

When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps. As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns. In the past, we’v…

05/07/2015

Market research can't be underestimated.

Remember it takes just as long for a business to fail as it does for it to succeed!

Check this out! This article is a great reminder of  30 Little Known Features of the Social Media Sites You Use Every Da...
05/05/2015
30 Little-Known Features of Facebook, Twitter, and More

Check this out! This article is a great reminder of
30 Little Known Features of the Social Media Sites You Use Every Day

The hidden and little-known features of all six major social media sites: Facebook, Twitter, Google+, LinkedIn, Pinterest, and Instagram.

If you are using Canva already good news! Soon Canva will be releasing more design options such as different templates f...
05/05/2015
Join the Waiting List for Canva for Work!

If you are using Canva already good news! Soon Canva will be releasing more design options such as different templates for businesses. This will be a great resource when branding your business across several platforms. Sign up for early access!

I just registered for early access to Canva for Work. Join the waiting list!

The Pew Research Center Survey conducted a survey in September 2014 on key finding of social media. Interesting stuff.
04/30/2015
Social Media Update 2014

The Pew Research Center Survey conducted a survey in September 2014 on key finding of social media. Interesting stuff.

While Facebook remains the most popular social media site, other platforms — like LinkedIn, Pinterest, Instagram and Twitter — saw higher rates of growth over the past year. In 2014, 52% of online adults used two or more social media sites, up from 42% in 2013.

Add your thoughts. Here are some key factors to consider when designing and implementing your social media tactical plan...
04/30/2015
How to Create a Social Media Strategy Part 3 of 3

Add your thoughts. Here are some key factors to consider when designing and implementing your social media tactical plan.

How to Create a Social Media Strategy Part 1 and Part 2 discussed the key factors: deciding your purpose on social media, research, social media platforms, the importance of measured data Now it’s...

If you use Facebook for your business business or for personal these stats will amaze you! #28 is interesting and #30 is...
04/28/2015
40 Up-to-Date Facebook Facts and Stats

If you use Facebook for your business business or for personal these stats will amaze you!

#28 is interesting and #30 is just sad. What stats jump out at you?

Facebook, the big kahuna. Let's learn a bit more about it. But what use are the statistics and facts from 2013? The platforms change and evolve so quickly, ev…

Good news!  You can now fully manage your Pinterest sharing through Buffer!
04/27/2015

Good news! You can now fully manage your Pinterest sharing through Buffer!

Alore Group's cover photo
04/24/2015

Alore Group's cover photo

04/23/2015

What is your business' purpose for being on social media?

Creating your social media strategy:

1. Decide your top 3 business priorities
2. Research your competition and your experts in the field
3. Choose the best social networks. Remember each network has a different purpose
4. Measure, test and monitor for success
5. Create your tactical plan

Read more on our blog series: How to Create a Social Media Strategy http://goo.gl/ZbILhB

04/21/2015

How do you measure your social media success?Do you measure LIKES, mentions, engagement, increase is email subscribers or sales increase?

Consider measuring your goal in smaller chunks. For example, figure your targeted goal number then reverse engineer and measure backwards from three months, two months, one month, even two weeks.

By monitoring your numbers and meeting mini goals, you will know whether or not your tactical plan is working or if changes are necessary. Read more in our blog series How to Create a Social Media Strategy http://goo.gl/ZbILhB

Do you have a social media strategy for your business? Just as any other part of your life or business YOU must have a s...
04/20/2015
How to Create a Social Media Strategy Part 2 of 3

Do you have a social media strategy for your business? Just as any other part of your life or business YOU must have a social media strategy.

If not, read our newest blog: How to Create a Social Media Strategy Part 2 of 3. You can find Part 1 linked in the blog!

With the constant changing of rules and tools in social media it is easy to focus on tactics and lose sight of our strategy. Continuing from our three part series – How to Create a Social Media Str...

04/17/2015

Facebook Ad tip:

If while creating an ad campaign, you are trying to add a Page into the Interest field but the Page won't come up as an option to choose, here is a work-around, try instead looking at the Pages that page LIKED...usually the Page will follow pages in the same niche and their followers may be found there as well.

Here is an example: Have you ever tried to add a Page to the Interests in a Facebook ad...and although that page has a large following, maybe even 100k it won't come up as an option to pick? One possible reason, not saying it's definite but maybe the Page is blocked because the savvy owner (NOT) bought LIKES or maybe they are blocked for other issues.

09/18/2014

Be aware – time is precious

Are your tasks on your ‘to do’ list needed steps toward meeting your goals?

All task, big or small, should relate to your bigger vision.

09/17/2014

Biz tip: Measure your results! Stop doing things that don't benefit your business.

See what works and focus more on that!

09/16/2014

Deadlines are our friends ;)

09/15/2014

Are you using hashtags in your Facebook posts?

If you are, keep in mind these 5 tips:

1. Don’t use vague words such as #house #dog #weather.
Remember hashtags are meant to add to the conversation. Stick with words specific and relevant to your industry, for example your event name, brand name etc.

2. Limit to 2 hashtags so that your posts don’t annoy or appear as spam

3. Don’t abuse the length of your hashtags. #nottoolongsoyoucantevenreadit is too long!

4. Do try and place the hashtags naturally in your text.

5. Create a hashtag that represents your brand. Remember keep it short!

Timeline Photos
09/15/2014

Timeline Photos

Alore Group's cover photo
09/03/2014

Alore Group's cover photo

08/26/2014

"The pro is the person who has all the hassles, obstacles, and disappointing frustrations that everyone else has yet continues to persist, does the job, and makes it look easy."

-- David Cooper, Sales Trainer

Alore Group's cover photo
08/22/2014

Alore Group's cover photo

08/22/2014

How do you track your goals?

If you sell products or services online or are helping a client with commerce, here is interesting data on consumer buyi...
08/22/2014
An E-Commerce Seller’s Guide to Sweet Success [Infographic] - SumAll

If you sell products or services online or are helping a client with commerce, here is interesting data on consumer buying habits.

Did you know PayPal is the number one payment method for online orders accounting for 44% of sales? Or that June is the worst month for sales, dropping a precipitous 43% in comparison to the peak of December. After analyzing data from... Read more »

Hot off the presses... www.dennismriley.com... check it out and follow on social media!
07/27/2014
Dennis M Riley | Branding yourself today for a new tomorrow

Hot off the presses... www.dennismriley.com... check it out and follow on social media!

Every person at one time or another takes stock in their life. It is probably right now happening to the Baby Boomers and the older Generation Xers. The ones who are in their 40s and 50s are asking questions about their career, finances and family time while the ones in their 60s and 70s are wonderi…

Timeline Photos
05/15/2014

Timeline Photos

Alore Group's cover photo
05/09/2014

Alore Group's cover photo

These questions will make you ponder and may even make you change your course!
05/09/2014
100 Great Questions Every Entrepreneur Should Ask

These questions will make you ponder and may even make you change your course!

Paul Graham, Jim Collins, Tony Hsieh, and other business leaders share the questions you should be asking if you want to improve your company.

How does this information affect your marketing plan in 2015? With video consumption on the rise, Facebook announces the...
05/09/2014
Coming Soon: Video Metrics

How does this information affect your marketing plan in 2015?

With video consumption on the rise, Facebook announces they are updating Page Insights & Ads Reporting to include video metrics.

New video metrics in Page Insights and Ads Reporting are coming soon.

05/07/2014
#Socialnomics 2014 by Erik Qualman

Pass this video along to any business who still questions if they should have a social media presence #socialnomics 2014

I ask, how can a business NOT have a presence?

#Socialnomics 2014 by Erik Qualman is the fifth version of the most watched video series on Social Media. Qualman is a #1 best selling author and keynote spe...

Pay close attention! Another update for pages.Tell us what you think!And to the example below, I say FINALLY to...
04/25/2014
Update to Algorithm: Reducing Spam

Pay close attention! Another update for pages.
Tell us what you think!

And to the example below, I say FINALLY toss it!

Facebook has announced another tweak to the news feed. This latest change focuses on cleaning up spam. Facebook is addressing three main issues: Like-baiting Frequently Circulated Content Spammy Links This latest change is interesting because it provides clues into the … Continue reading →

02/27/2014

‘The road to happiness lies in two simple principles: find what it is that interests you and that you can do well, and when you find it, put your whole soul into it -- every bit of energy and ambition and natural ability you have.’

Address

498 Great Rd, Unit A
Acton, MA
01720

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

(978) 528-3266

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