Red Thinking

Red Thinking DIGITAL | BRAND STRATEGY | DESIGN
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Our President, Shay, was recently interviewed by her alma mater Radford University. Learn more about her passion for giv...
05/14/2019
The Game Changer | The Magazine of Radford University

Our President, Shay, was recently interviewed by her alma mater Radford University. Learn more about her passion for giving back and how becoming a Highlander was her game changer.

The culture of a business is central to its success. Shay Onorio ’99, president and partner at a Washington, D.C. metro-based branding and digital marketing agency, lives by this philosophy and has a thriving business that is leaving a big footprint.

This week the 2019 Communicator Awards winners were announced and we are excited to share that we were awarded with not ...
05/09/2019

This week the 2019 Communicator Awards winners were announced and we are excited to share that we were awarded with not 1 but 4 awards of distinction! Created by RS Owens, the producer of the Oscar and Emmy Awards, the Communicator statuette is a symbol of the continued pursuit of excellence in marketing and communications. They receive over 6,000 submissions and we are honored to have been recognized for our creativity. https://www.communicatorawards.com/

Real Estate Website - Northpoint Realty Partners
Business to Business Brochure - Northpoint Realty Partners
Integrated Campaign Branding - Coda On H by MRP REALTY
Social Media Brand Content & Marketing - Coda On H by MRP REALTY

Nothing pleases us more than to see the folks we work with, giving back. It's one of Red Thinking's core values. It's wo...
05/08/2019
Growing Forward by Giving Back – How Brambleton Builds a Community

Nothing pleases us more than to see the folks we work with, giving back. It's one of Red Thinking's core values. It's wonderful to be a part of the Brambleton marketing team!

Brambleton has been a hometown with heart, buoyed up by a spirit of altruism shared by its residents, business owners, development team and homebuilders.

Meet our client Lost Boy Cider, a local cidery based in Alexandria, Virginia. It has been such an incredible journey hel...
05/03/2019

Meet our client Lost Boy Cider, a local cidery based in Alexandria, Virginia. It has been such an incredible journey helping to shape this brand, from starting with a collaborative brainstorming meeting in the founder's living room to designing the can for the inaugural release. The Lost Boy Cider logo and all it represented led to the name of the first #cider - Comeback Kid. We incorporated a mountain landscape into the can to play off the logo and tagline. Stay tuned for more!

Many people think that working remotely means less productivity (and more TV), but take it from us – it’s not true! ...
04/18/2019
Why Remote Workers Are More Productive Than Those in a Traditional Office

Many people think that working remotely means less productivity (and more TV), but take it from us – it’s not true! We love that our ubiquitous working environment leads to higher productivity and employee satisfaction. Learn more about our President, Shay Carson Onorio's, thoughts on the topic. She may just have you kissing your commute goodbye.

I’m very proud to say that there are many things about Red Thinking that make it a unique advertising and idea agency, and that keep our clients happy: collaboration, innovation, principal-to-principal contact, and thinking that takes projects in different directions, not just off on wild tangents...

Each year we strive to do better. Better for our clients, better for our team, better for ourselves. It’s always great...
04/01/2019

Each year we strive to do better. Better for our clients, better for our team, better for ourselves. It’s always great when your hard work is recognized! Up 6 spots from last year’s Washington Business Journal #WBJBookOfLists! A huge thank you to our amazing team for working so incredibly hard and producing kick ass work!

Thank you Lost Boy Cider! The fun has just begun! Thrilled to be your design partner in this incredible initiative. #Los...
03/29/2019

Thank you Lost Boy Cider! The fun has just begun! Thrilled to be your design partner in this incredible initiative. #LostBoyCider
Juan Plaza for the win! #DesignGuru

Check out our client, Lost Boy Cider, who was recently featured in CiderScene! Creating the Lost Boy Cider brand has bee...
03/22/2019
How to Start a Cidery | CiderScene | Opening a Hard Cider Business

Check out our client, Lost Boy Cider, who was recently featured in CiderScene! Creating the Lost Boy Cider brand has been a bit of a passion project for us. Being our first foray into the alcoholic beverage industry we were excited to design for a new product, and in doing so push some creative limits. We began with logo and mood board concepts and based our creative direction on the idea of cider being for all of the lost boys (and girls), rebels and explorers out there. With the logo and color palette completed, we are now in the final stages of finalizing the cans - which we can't wait to share!

Tristan Wright of Lost Boy Cider shares his experience and advice for anyone starting a new cidery business. I can think of few things in life that are more rewarding than seeing a successful business concept come to life. For those of us who have chased an idea, begged people to get behind it, and....

It's no surprise that #InternationalDayOfHappiness falls on the first day of spring! We recently asked our team what mak...
03/20/2019

It's no surprise that #InternationalDayOfHappiness falls on the first day of spring! We recently asked our team what makes them happy and their answers included color, movies, laughter, friends, dogs, getting outside and sunshine. Can you guess who answered what? Bonus points if you get them all right! P.S. Two people have the same anwer.

Happy 30th Birthday to the #WorldWideWeb! Whether it be pioneering a space for NASA crews to further their research or p...
03/12/2019

Happy 30th Birthday to the #WorldWideWeb! Whether it be pioneering a space for NASA crews to further their research or providing a platform for friends and families to stay in touch with one another across the country, there is no doubt the #WorldWideWeb has proven its worth.

Today we celebrate #InternationalWomensDay! Let's hear it for all of the strong and inspiring women in our lives.
03/08/2019

Today we celebrate #InternationalWomensDay! Let's hear it for all of the strong and inspiring women in our lives.

What do LEGOs and time management have in common? According to our President, Shay, a lot more than you’d expect espec...
02/22/2019
LEGO Time Management

What do LEGOs and time management have in common? According to our President, Shay, a lot more than you’d expect especially when it comes to managing your time in a world when the lines of communication are endless. Learn more about how Shay is able to successfully balance family and work without missing a beat.

I work from home, and I love it. A lot of my friends and colleagues who’ve never had the opportunity to work from home, however, seem to think that just because I don’t do the typical commute every day, or because I’m at home and might be distracted by household chores, errands or the Today Sh...

Meet our client Catesby Farm Estate. This a one-of-a-kind venue situated in the heart of Middleburg, Virginia was in the...
02/08/2019

Meet our client Catesby Farm Estate. This a one-of-a-kind venue situated in the heart of Middleburg, Virginia was in the need for a thoughtful, well-designed website that was equally as luxurious as their property, easy to navigate and showcased their incredible photography. Enter Red Thinking. In today’s competitive landscape, the creation of a website is about more than just a beautiful design. Non-negotiable standards that every website must include are 1. Fast Loading 2. Mobile Ready 3. Analytics 4. SEO Savvy and 5. Conversion Optimized. If you can ensure those boxes are checked along with stunning design then your site is set up for success. #ThinkRed

Work with people you like. Period. We find that the best, most creative work comes to life when you enjoy what you're do...
02/07/2019

Work with people you like. Period. We find that the best, most creative work comes to life when you enjoy what you're doing and who you're doing it with. We're thankful for our clients, like Northpoint Realty Partners, who make strategic planning meetings something to look forward to!

There's nothing we love more than getting together as a team and brainstorming ideas. We recently had a #meetingoftheminds, coming together as a company with our marketing partner, Red Thinking, to strategize for the year ahead. We can't wait to share all of our exciting updates in 2019. #TheNorthpointDifference

Coda is defined as a concluding passage of a piece of music or movement, typically in addition to the basic structure. I...
01/25/2019

Coda is defined as a concluding passage of a piece of music or movement, typically in addition to the basic structure. It is something that serves to round out, conclude or summarize and usually has its own interest. Coda On H does just that. The building is located at the end of H Street NE and prompts its residents to conclude their day within its structure, calling it home. We worked with MRP REALTY and Gates Hudson to #CreateYourStory at Coda on H, developing the entire brand including naming, logo, landing page, building signage, swag all the way through to social media strategy. Having just opened their doors to residents this past August they are over 90% leased in just 6 months!

01/24/2019
Rooftop Views

A little bit of snow and cold weather won’t stop us from checking out these views! Last week we had a meeting of the minds with our client Douglas Development Corporation to brainstorm a marketing strategy for their property 111 Mass. Stay tuned to see how things unfold! #ThinkRed

Red Thinking's cover photo
01/17/2019

Red Thinking's cover photo

Montgomery County, MD is one of Washington DC’s most vibrant, upscale and diverse close-in suburbs, and the Pike & Ros...
01/11/2019

Montgomery County, MD is one of Washington DC’s most vibrant, upscale and diverse close-in suburbs, and the Pike & Rose community in North Bethesda, MD, is a microcosm of that upscale, life-rich energy. Federal Realty tasked us with communicating the depth of amenities, design details and lifestyle that Pike & Rose embodies. We developed a multi-pronged online advertising and awareness campaign, a dynamic website and a social media plan that resonates with every Pike & Rose audience, from prospective retail and office tenants to potential residents, leisure-focused visitors, and key influencers in the media. http://pikeandrose.com/

We first met the incredible New York Working Theater team in October, during our annual Brand Jam pro-bono event. At tha...
01/04/2019

We first met the incredible New York Working Theater team in October, during our annual Brand Jam pro-bono event. At that time, they needed a new website that was modern, user-friendly and above all, showcased the uniqueness of what they do. After presenting the Brand Jam concept, they partnered with Red Thinking and after an in-depth discovery session, our talented VP of Design Juan Plaza was off and running to finalize a beautiful site that utilizes real stories directly from each of the five New York boroughs where Working Theater hosts workshops and productions. Check out their new website (and maybe catch a show or two) today! https://theworkingtheater.org/

Here's to embracing adventure and opportunities in 2019! Cheers to a great year ahead. May it be full of peace, love and...
12/31/2018

Here's to embracing adventure and opportunities in 2019! Cheers to a great year ahead. May it be full of peace, love and laughter.

Merry Everything! From all of us at Red Thinking we hope that you have a happy holiday.
12/25/2018

Merry Everything! From all of us at Red Thinking we hope that you have a happy holiday.

Spent the afternoon celebrating the holiday season. We had such a great time bowling (and eating) at Pinstripes in Pike ...
12/05/2018

Spent the afternoon celebrating the holiday season. We had such a great time bowling (and eating) at Pinstripes in Pike & Rose. Here’s to a prosperous New Year full of health, happiness and better bowling scores.

12/04/2018
Cat Redman - Production Artist

Have you met the newest addition to the Red Thinking team, Cat Redman? Cat is our incredible production artist. Her strong interpersonal and professional drive has driven her to lean into the process of problem solving and collaborative work, all while learning something new in the process. With over 10 years of print and web design experience, Cat brings a unique blend of skills to the Red Thinking family. When Cat isn't designing sock-knocking creative for clients you can find her traveling the country visiting NASA's retired Space Shuttle Orbiters or walking her two fur babies. http://bit.ly/2EddODW

In today’s digital world, your online brand presence is becoming even more crucial. What you put out online reflects w...
11/30/2018

In today’s digital world, your online brand presence is becoming even more crucial. What you put out online reflects who your company is, and consumers are paying close attention, trust us. If your website doesn’t function properly or is out of date, it may be on to the next for whoever is searching. Luckily, our client Veatch Commercial gets that. When they called us to give their website a fresh look and feel, we dove in to create a modern website with clear brand recognition. Our team couldn’t be more proud of the hard work and collaboration that made this project come to life! Check it out now! https://veatchcommercial.com/

Thanks to Spencer Properties for hosting Shay and Kellie at your very warm and inviting office in Raleigh, North Carolin...
11/29/2018

Thanks to Spencer Properties for hosting Shay and Kellie at your very warm and inviting office in Raleigh, North Carolina. We enjoyed the energy and conversation and look forward to future fun!

In honor of #GivingTuesday, we're throwing it back to this year's Brand Jam! For one day each year, we shut our doors an...
11/27/2018

In honor of #GivingTuesday, we're throwing it back to this year's Brand Jam! For one day each year, we shut our doors and for 24 hours we focus on nothing but pro-bono projects that serve local non-profits. By focusing our pro bono efforts, we’re able to make a real impact on our community. We can amplify the tremendous work these organizations are doing by providing the high-quality logos, brochures, membership packets, one-pagers and websites that get results but are seldom in the budget. What's your favorite way to #GiveBack?

Grateful for the small things, the big things and everything in between (plus pie). Wishing everyone a very happy Thanks...
11/22/2018

Grateful for the small things, the big things and everything in between (plus pie). Wishing everyone a very happy Thanksgiving!

What better way to get our creative juices flowing than with some Lost Boy Cider? Get a behind the scenes look into the ...
11/20/2018

What better way to get our creative juices flowing than with some Lost Boy Cider? Get a behind the scenes look into the logo process for the delicious new cider.

Assorted mini tartlets, chocolate eclairs and cream puffs with a side of Red Thinking. We love seeing our designs in rea...
11/19/2018

Assorted mini tartlets, chocolate eclairs and cream puffs with a side of Red Thinking. We love seeing our designs in real life! We had such a great time working with Monumental Food designing their newest menu brochure. If you couldn't already tell, it was certainly one of our more drool-worthy projects.

It’s always important to have a plan, but sometimes it’s just as important to take a risk. Check out this great read...
11/13/2018
Advertising Week: Kraft Heinz Discusses The Benefits Of Taking Risks | AList

It’s always important to have a plan, but sometimes it’s just as important to take a risk. Check out this great read by AList about the benefits of taking risks with your marketing campaigns. At Red Thinking, we're all about thinking outside the box; strategizing bold, sock-knocking campaigns and designs to achieve our client's goals. Have you taken a risk recently? It may be time to get to work!

Every marketing campaign comes with its own risks, from fickle consumers to misunderstood messaging, but when is it safe to just “go for it?” During Advertising Week New York, two...

From Red Thinking to Red (Head) Thinking there is never a shortage of bold, out of the box ideas on our team. #DidYouKno...
11/05/2018

From Red Thinking to Red (Head) Thinking there is never a shortage of bold, out of the box ideas on our team. #DidYouKnow that only 2% of the worldwide population has red hair? With two inspiring redheads at Red Thinking's core (Shay & Jen), today we celebrate National #LoveYourRedHairDay!

Emojis have revolutionized how we communicate and how we advertise. Check out this article by Forbes on how to successfu...
10/30/2018
Eight Ways To Successfully Use Emojis In Advertising Campaigns

Emojis have revolutionized how we communicate and how we advertise. Check out this article by Forbes on how to successfully implement emojis into an advertising campaign. What's your favorite emoji addition? Obviously, ours is the new redhead! 👩🏼‍🦰

When writing a text message, it's second nature for many people to add an emoji to the end of the message. But should emojis be carried over to advertising campaigns, too? Below, eight Forbes Agency Council members weigh in on how to appropriately incorporate emojis into campaigns. Clockwise from le...

Earlier this week our Director of Digital Strategy, Kellie and Digital Project Lead, Molly were in NYC for SMX East 2018...
10/25/2018

Earlier this week our Director of Digital Strategy, Kellie and Digital Project Lead, Molly were in NYC for SMX East 2018. The two had an amazing time diving deep into SEO and SEM tactics and strategies. We can't wait to inspire our clients with some of their new ideas!

From a client email thread: " Shay - We are all extremely impressed with Juan's design and your teams attention to detai...
10/24/2018

From a client email thread: " Shay - We are all extremely impressed with Juan's design and your teams attention to detail - very happy on our end. Thank you for making us look so good." #AppreciativeClients #HardWorkPaysOff #RedThinkingForTheWin

“Success isn’t about how much money you make. It’s about the difference you make in people’s lives.” — Miche...
10/16/2018

“Success isn’t about how much money you make. It’s about the difference you make in people’s lives.” — Michelle Obama. Happy #NationalBossDay to our two amazing Chief Red Heads, Shay & Jen! #RedIsBest

10/12/2018
Coda on H Interactive Mural

We like to see ourselves as an extension of our client's brands; for every initiative. From logo development and website design to social media and digital strategy, the list goes on and on. Check out our client Coda On H's H Street Festival Open House event with a live interactive mural painting designed by local DC artist BroCoLoco. Swing by tomorrow between 12-4pm, take a tour and check out the incredible view of H St NE + make your mark on their newest mural!

#ClientKudos "You should know that my whole team LOVES the new graphics.  THANK YOU TO THE ENTIRE TEAM for a job well do...
10/11/2018

#ClientKudos "You should know that my whole team LOVES the new graphics. THANK YOU TO THE ENTIRE TEAM for a job well done!!" AdMo Heights is the height of Adams Morgan just across from our good friends The LINE Hotel DC

Today's rental market is complex and diverse. The millennial is open to renting in a community with any age group as lon...
10/08/2018
Potomac Towers Apartments - Arlington, VA | Bell Apartment Living

Today's rental market is complex and diverse. The millennial is open to renting in a community with any age group as long as their interests and needs overlap. Our client Snell Properties understands that there's a lot that goes into creating a brand that needs to appeal to a diverse target market which is why they reached out to us to refresh the Potomac Towers brand. We assisted in a full brand refresh for Potomac Towers from designing their new logo to brochures, floor plans, copywriting, website, social media strategy and more! Check out their website today.

At Potomac Towers, we offer a traditional high rise apartment located in the heart of Arlington, Va. We offer studio, one and two-floor plans with amazing views of D.C., from our rooftop deck, relax in our swimming pool and stay in shape in our fitness center. Call us today and reserve your home!

Some samples of our work during Brand Jam and how our annual event succeeded this year!https://www.linkedin.com/pulse/pu...
09/27/2018
Put a Group of Advertising Creatives in a Room for 24 Hours, and What Do You Get? Brilliance!

Some samples of our work during Brand Jam and how our annual event succeeded this year!
https://www.linkedin.com/pulse/put-group-advertising-creatives-room-24-hours-what-do-shay/?published=t

On September 20th, Red Thinking did the impossible – again! We gathered our staff, plus some industry colleagues who volunteered their free time, and had our sixth annual Brand Jam. Here’s how it works: We select several nonprofit groups through an application process and then create pro bono br...

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Ashburn, VA
20148

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

(844) 821-9227

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