SparkFire Branding, LLC

01/12/2021

The SparkFire supervisors, putting in another hard day's work!

10/01/2020

Happy birthday, SparkFire! Can't believe we're 5 years old today, and couldn't be more grateful to our incredible team and clients for making it possible! https://sparkfirebranding.com/an-ode-to-five-years/

06/09/2020

Experience Index | Gensler Research Institute | Research & Insight | Gensler

"Experience is emotional; so is design." Great research from Gensler on the impact of design on our perceived experience of spaces.

The Gensler Experience IndexSM is the result of a multi-year research effort to identify and quantify the factors of design that impact the human experience.

01/13/2020

A Beautiful Way to Live – Willowsford Ramblings | Food, Farm, & Family Blog

A little retrospective from our client, Stacey Kessinger, as Willowsford enters its final year of sales. What a privilege it's been to help this visionary community tell its story!

As we enter what we expect to be our final year of new home sales I can’t help but take a moment to reflect on the years that brought us here. The idea began in 2010 with four non-contiguous pieces of ground, a group of people around a conference room table with lots of peanut M&M’s to sustain t...

05/09/2019

DPZ CoDesign

Thanks to DPZ CoDesign and Senen M. A. Antonio for hosting such a memorable NTBA Roundtable in Miami! One of the best!

It was DPZ's honor, privilege, and pleasure to have hosted the National Town Builders Association 2019 Spring Roundtable, focusing on tactical and incremental placemaking, accommodating project evolution and adaptation, and building development agility. Many thanks to the NTBA Board, co-organizers Monica Van Dyke Johnson and Mary Vinson, our speakers and presenters, and SparkFire Branding, LLC for this fun video recap! Two weeks later, we still are hung over (from all the stimulating discussions), are you?

#NTBA #DPZCoDesign #TimeIsTheFourthDimension #Development #Planning #Urbanism #ThankYou #VideoRecap #SeeYouInLouisville #SeeYouInDenver

04/01/2019

Mike's Hard Lemonade Creates a 'Happier' Washington Post

Just sharing brilliance.

https://www.adweek.com/digital/mikes-hard-lemonade-creates-a-happier-washington-post/

It’s part of a campaign to spread good news.

02/01/2019

Exclusive: Your brain is lying to you about Super Bowl ads. This neuroscientist can prove it

We'll be checking our brains for oxytocin during the commercials! But even a neuroscientist says it still comes down to getting attention and a good story arc. https://www.fastcompany.com/90300169/your-brain-is-lying-to-you-about-super-bowl-ads-this-neuroscientist-can-prove-it?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=02012019

Immersion Neuroscience CEO Paul Zak on what measuring unconscious emotional response tells us about your brain that you can’t.

12/07/2017

Co.Design

Pantone selects their color of the year. Who's game?

Terrifying or exciting? Ultra violet could be either.

11/20/2017

Don't Leave Me, French Fries

Proud and excited to announce Christopher Abbott's book (Don't Leave Me, French Fries) is available on Amazon. Cover by our Associate Creative Director. It's a good time of year to curl up with a good story!

https://www.amazon.com/Dont-Leave-Me-French-Fries/dp/1978452195/ref=sr_1_1?ie=UTF8&qid=1511213137&sr=8-1&keywords=books+-+dont+leave+me+....+french+fries&dpID=51SjD0ppmLL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch

Everyone came to Watson's... The secrets of a human heart can often only be unlocked by the generations before it. In a sweeping tale of love, loss, faith and forgiveness, Don’t Leave Me, French Fries, is set in Peck’s Beach, New Jersey’s famed Watson’s Restaurant. In his debut novel, Christopher...

10/27/2017

This Three-Story Tiny House Fits In The Footprint Of A Parking Space | Fast Company

The future of urban housing? You be the judge. 😉

https://www.fastcompany.com/40482921/this-three-story-tiny-house-fits-in-the-footprint-of-a-parking-space

With a floor for working, another for sleeping, and a greenhouse on the top, the Tikku house is designed to replace a city’s parking spots with living space.

10/13/2017

National Town Builders Association – Balanced, Smart Growth Towns

We are very proud to be part of such an amazing group of experts, and had the honor of developing a new website for our friends at the National Town Builders Association. Check it out! 😀

https://ntba.net/

The National Town Builders’ Association is organized to serve builders and developers throughout the nation in an effort to build the very best traditional neighborhoods and town centers.

10/05/2017

Our Work

Wondering what we've been working on? Here's a little glimpse!
http://sparkfirebranding.com/our-work/

Willowsford Challenging the Status Quo How storytelling makes the difference Eastmore Design for All New Choices for Atlanta Hartness Leveraging the Power of Legacy A new icon of classic southern l…