Strong Automotive Merchandising

Strong Automotive Merchandising Strong Automotive Merchandising is a full-service, national automotive advertising agency.
Strong Automotive Merchandising is an automotive intelligence agency dedicated to generating next day traffic for clients. Strong's unique and intelligent approach to automotive marketing and advertising has been successful for dealers and dealer groups across the country. The process is proven but always evolving. The result is more traffic for the client, not more awards for the agency.
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Strong Automotive Merchandising is an automotive intelligence agency dedicated to generating next day traffic for clients. Strong's unique and intelligent approach to automotive marketing and advertising has been successful for dealers and dealer groups across the country. The process is proven but always evolving. The result is more traffic for the client, not more awards for the agency. Specialties Include: Direct Contact Marketing, Traditional Marketing, Interactive Marketing, Broadcast Advertising, Creative Development, Automotive Advertising, Media Planning & Buying, Budget Management

Our client James Farrell from Fred Anderson Toyota is staying healthy while working hard with his new STRONG mask!
05/08/2020

Our client James Farrell from Fred Anderson Toyota is staying healthy while working hard with his new STRONG mask!

05/08/2020
Game Plan

You call the plays, and we execute the game plan for all things advertising at Strong Automotive Merchandising.💪

05/06/2020
National Nurses Day

Happy National Nurses Day from your Strong Automotive Merchandising family! Thank you to all of the nurses at UAB Medicine, Grandview Medical Center, St. Vincent's Health System, Brookwood Baptist Medical Center, Shelby Baptist Medical Center and other hospitals & clinics in our community.

Break out the taco toppings and squeeze all the limes because today is Cinco de Mayo! Enjoy the fiesta. 🥑
05/05/2020

Break out the taco toppings and squeeze all the limes because today is Cinco de Mayo! Enjoy the fiesta. 🥑

As we prepare for a gradual return to the office, SAM is providing branded face masks for the team. Follow John Paul's e...
05/04/2020

As we prepare for a gradual return to the office, SAM is providing branded face masks for the team. Follow John Paul's example to stay safe, and stay STRONG.

Numbers are up for all of April, and signs of recovery are beginning to dawn as sales departments gain essential busines...
04/24/2020
Auto Sales Continue to Increase, Recovery Underway

Numbers are up for all of April, and signs of recovery are beginning to dawn as sales departments gain essential business status. https://bit.ly/3505QbV

Share With Your NetworkAuto Sales Continue to Increase, Recovery Underway The automotive industry appears to have left its worst days... Read More »

04/24/2020
Effective Communication

Senior Account Executive Jason Waters explains how effective communication is one of the most important aspects to ensure that we meet the needs of our clients.

#TBT: Time spent with others is time well spent. We can't wait to gather together again soon!
04/23/2020

#TBT: Time spent with others is time well spent. We can't wait to gather together again soon!

04/22/2020
Earth Day

Happy Earth Day from your family at Strong Automotive Merchandising! Comment below or tag us in a picture of you enjoying the outdoors today. 🌷

Today in automotive history: Danica Patrick became the first woman to win an IndyCar Series race. Her victory at the Ind...
04/20/2020

Today in automotive history: Danica Patrick became the first woman to win an IndyCar Series race. Her victory at the Indy Japan 300 marked April 20, 2008, as a milestone for female racers everywhere. https://bit.ly/34Qiw4Z

Everyone has a favorite snack. You may prefer the saltiness of chips, the sweetness of yogurt, or the combination of fla...
04/18/2020

Everyone has a favorite snack. You may prefer the saltiness of chips, the sweetness of yogurt, or the combination of flavors with trail mix. What snack is keeping you going during quarantine?

#TBT: Reminiscing on the days when we could stand closer than 6 feet apart. We can't wait to be back in the office and m...
04/16/2020

#TBT: Reminiscing on the days when we could stand closer than 6 feet apart. We can't wait to be back in the office and make new memories like these together!

The pandemic has changed how people view cleanliness and personal space. We could see this translate into an increased d...
04/15/2020
Will COVID-19 Change How Millennials View Ownership?

The pandemic has changed how people view cleanliness and personal space. We could see this translate into an increased demand for vehicle ownership. https://bit.ly/3adihlz

Share With Your NetworkFor years, one trend was rumored to bring about dealers’ demise. Ride-sharing was cast as the new... Read More »

We think it's safe to say that working from home is a lot more enjoyable with a pet by your side! Check out some of our ...
04/14/2020

We think it's safe to say that working from home is a lot more enjoyable with a pet by your side! Check out some of our team's furry friends. 🙌

Several team members are adjusting to new "co-workers" while working from home. Whether it's a dog, cat, child, or signi...
04/09/2020

Several team members are adjusting to new "co-workers" while working from home. Whether it's a dog, cat, child, or significant other, who is keeping you company during the quarantine?

Today in Auto History: Emil Jellinek-Mercedes was born April 6, 1853. He went on to commission the Mercedes 35 HP in 190...
04/06/2020

Today in Auto History: Emil Jellinek-Mercedes was born April 6, 1853. He went on to commission the Mercedes 35 HP in 1900, naming the car after his daughter. The name developed into the trademark Mercedes-Benz, now among the largest car brands in the world. https://bit.ly/2JJYH5z

04/03/2020
Account Team Communication

Good relationships produce good results! Nathan explains how effective communication is invaluable and crucial to our clients' campaigns.

Dealers have to take a new approach to marketing during the pandemic. Right now, customers can get incredible deals thro...
04/02/2020
3 Ways to Properly Merchandise Cars in Times of Crisis

Dealers have to take a new approach to marketing during the pandemic. Right now, customers can get incredible deals through manufacturers. It is up to dealers to help promote the message. https://bit.ly/2xI8N4a

Share With Your NetworkThese are unprecedented times we’re living in. With social distancing in place and concerns over COVID-19 in... Read More »

Working from home comes with its own challenges, but adding personal touches like your favorite coffee cup, a cozy chair...
04/01/2020

Working from home comes with its own challenges, but adding personal touches like your favorite coffee cup, a cozy chair, or even a bright window can help to keep things running smoothly! What personal touches are helping you adjust to your new work station?

The team at Strong Automotive Merchandising remains fully operational and is here to support dealers throughout this per...
03/20/2020
STRONG’s COVID-19 Response | Strong Automotive Merchandising

The team at Strong Automotive Merchandising remains fully operational and is here to support dealers throughout this period of uncertainty. We've outlined our coronavirus strategy and how we are working with dealers in the latest newsroom post.

With the world adjusting to the changes brought about by COVID-19, many people are experiencing uncertainty right now. For our... Read More »

03/20/2020
Strong's Account Team

Our account team pays attention to your business, knows your business, and delivers information about your business throughout our entire company, seven days a week. John Paul explains how working with our account team saves time that is invaluable to our clients.

Increased spending means increased competition for local ad space. Here's what to expect with the election, as well as h...
03/18/2020
Are Political Ads Hurting Dealerships on Local TV?

Increased spending means increased competition for local ad space. Here's what to expect with the election, as well as how automotive dealers can continue driving traffic. https://bit.ly/2Wm0gOx

More than ever, broadcast ad space is about to become highly limited. Prepare for fewer options, smaller schedules, and less Added Value for car dealers.

Happy St. Patrick's Day from your friends at Strong Automotive Merchandising! ☘️
03/17/2020

Happy St. Patrick's Day from your friends at Strong Automotive Merchandising! ☘️

We're taking health and safety seriously at STRONG – but that's not keeping John Paul and the rest of the team from work...
03/16/2020

We're taking health and safety seriously at STRONG – but that's not keeping John Paul and the rest of the team from working hard to deliver for our dealers.

We had double the fun today celebrating Mom-to-Be Grace Hatcher, and Bride-to-Be Holly Brazeal! Thank you to Joe's Itali...
03/16/2020

We had double the fun today celebrating Mom-to-Be Grace Hatcher, and Bride-to-Be Holly Brazeal! Thank you to Joe's Italian for the delicious lunch.

03/13/2020
Media Buying and Negotiations

With media buying, it's all about relationships. Our buyers have built a rapport with station reps across the nation, and our firm negotiating tactics ensure you get the lowest rates with the most Added Value. https://bit.ly/33esUmk

Address

201 Office Park Dr #220
Birmingham, AL
35223

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00

Telephone

(205) 313-4000

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Our Story

Strong Automotive Merchandising is a full-service advertising agency based in Birmingham, Alabama. Consider us a one-stop-shop for automotive dealerships looking to drive traffic.

Any advertising agency can churn out a commercial or get an ad on Google. But how many can say they produce all of your content in-house?

That’s what separates Strong Automotive Merchandising from the other guys. We know our clients, we know their markets, and we know how to create every piece of advertising and strategy they will need.

For over 40 years, we have served dealers from California to Connecticut doing what we do best: driving traffic to dealerships.

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