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Should Facebook be broken up because it's too powerful? Some think so. https://ecs.page.link/McGgu
Critics want Instagram and WhatsApp to split from Facebook. We examine how that might happen.
Should Facebook be broken up because it's too powerful? Some think so. https://ecs.page.link/McGgu
Critics want Instagram and WhatsApp to split from Facebook. We examine how that might happen.
60% of consumers say they prefer to call a business rather than use other means of communication. This means inbound call tracking is essential for calculating marketing ROI. https://ecs.page.link/HsVaz
BrightLocal also found an overwhelming consumer preference for phone calls vs. other channels such as email and messaging.
YouTube use is growing among Baby Boomers for reasons you may not expect. https://ecs.page.link/okeSG
To better understand baby boomers, we talked to a group of them to discover how and why they’re using YouTube.
page admins will soon be able to answer Instagram messages from the connected FB page's inbox. What else is coming in the future? https://ecs.page.link/qWKW
Facebook has quietly taken another step towards the unification of its messaging apps.
page admins will soon be able to answer Instagram messages from the connected FB page's inbox. Convenient, yes. But what other ways will the two platforms be merged in the future? https://ecs.page.link/CdNC https://ecs.page.link/qWKW
Facebook has quietly taken another step towards the unification of its messaging apps.
Are you monitoring and responding to your online reviews? Are your reviews on your website?
Consumers, especially younger ones, are becoming reliant on online reviews to assess local businesses, according to recent research. Check out these 4 charts for insights.
Do you use inbound call analytics? Search Engine Land's Enterprise Call Analytics Guide reveals 70% of marketers say, when ranking marketing channel importance, inbound phone calls rank 3rd--behind email and search. https://ecs.page.link/7BRU
Inbound callers are proving to be highly engaged with brands, and they convert more quickly than customers who do not use the phone to interact with businesses. According to “Pick Up the Phone: Your Best Customer Is On the Line,” published by Forrester Consulting, the majority of marketers deplo...
In this month of thanksgiving, Accelerate Online Marketing gives thanks for you, our clients. You mean the world to us! #smallthanks #gratitude #findusongoogle #googlepremierpartner https://youtu.be/zlplXA51Iuw
You made us feel really special last month. Now we're returning the favor. #SmallThanks To support more small businesses you love, add photos and reviews on ...
How does your website perform on a mobile device? Half of all B2B search queries are now done on mobile! This is expected to grow to 70% by 2020. https://1l.ink/GBZP6TL
Today’s B2B customers don’t expect to interact with a salesperson until it’s time to close the deal. Change your B2B marketing strategy to keep up.
More than 90% of all internet searches are taking place through Google and its subsidiary YouTube. https://1l.ink/6VK8LWZ
Yes, it's a given that Google dominates the search market - but the fact is, Google is probably even more dominant than you would have guessed.
Mobile search has changed the marketing funnel in a big way. #digitalmarketing https://1l.ink/GBWV2LC
Today’s customer journey does not follow a linear path to purchase. Their consideration set is varying and reshaping the marketing funnel along the way.
Google's search algorithms have been in major flux since August - have you noticed any correlations or had your sites impacted? https://1l.ink/6L252FT
The Google search results don't seem to be settling down at all, at least not over the past five weeks or so. I am seeing more chatter and signals that there was another search ranking algorithm updat
Twitter has become a valuable marketing tool for physicians. MD Magazine gives tips providers can use to grow an audience. #healthcaremarketing #twitterfordoctors https://1l.ink/RRQML6P
Recent studies have looked at Twitter use by health care professionals and have found many, especially those in the field of academic medicine, are using the platform quite frequently. UCSF Radiology’s marketing team has put together a list of Twitter Tips.
Know how to see the Facebook ads your competitors are running, even if you are not following their page? #competitiveintel #facebookadtransparency
https://1l.ink/6BMPSHW
Facebook made two announcements about ad transparency today — one around the ads purchased by any Page and another around expanding its recently announced archive of political ads. It seems like ad transparency is a big focus today, as Twitter just launched its own Ads Transparency Center, allowin...
More room to promote products and services! Google is rolling out three headlines and two 90 character description lines on responsive text ads. #MoreDigitalRealEstate #GoogleAds #AdWords ://1l.ink/BMGTFWP
The new text ad format will continue to roll out this fall. In the meantime, standard text ads can get longer, too.
Are you optimizing your PDFs? You should be, because Google's converting them to HTML for indexing. #SEO https://1l.ink/FTFFSMZ
Google's John Mueller said that Google will convert PDF documents, as well as other documents, from their original form and into HTML in order to better index those documents. John said on Twitter
So long Old AdWords. And may assisted conversions rest In peace. You will be missed. #GoogleAds #AdWords https://1l.ink/VRZBN2H
Google on Monday announced it will make the new version of AdWords the exclusive way for marketers to manage their ad campaign accounts. By the end of 2018, access to the previous version of AdWords will no longer be available.
Google as Personal Decision Maker? Mobile searches for questions like "___should I ____?" have grown 80% in the past two years. What does that mean for your business? https://1l.ink/Q4VLBRZ
Consumers need search to connect and discover the world around them. When people have questions, they're now turning to personal search queries to return the most relevant and helpful answers, just like a trusted friend.
Google' latest core algo update is almost fully rolled out - did you go up, down, or hold your ground? #SEO #googleupdates https://1l.ink/T5RHS4W
On Friday, I reported at Search Engine Land and updated our original story with an update from Google on the big core algorithm update. In short, Danny Sullivan said it is still rolling out and like
Spring is when we get our finances in order. Those seeking investing advice look online 1st. http://bit.ly/2IrQTUe
Wealth management customers at all levels, rely heavily on digital banking to help them make decisions at every step of their journey—even if they don’t end up making financial investments online.
Accelerate Online Marketing
5 Quick Website Tips for 2018! - http://eepurl.com/dc21HX
We have 5 things you should check on your website to get ready for 2018! Also, you can get a quick snapshot report for free to see how your site looks to the search engines.
Google's Gary Illyes says they will index AMP (accelerated mobile) pages for mobile-first indexing when no mobile page exists. http://bit.ly/2xGf2n9
Read more about mobile first indexing here: https://goo.gl/e59zbi
Many business owners don’t understand that their website, even if it’s viewable on a mobile device, might not be mobile-friendly. A website is mobile-friendly if it’s been designed to be properly displayed on a mobile device, such as a smartphone or tablet. This means it can be read, navigated, and…
5 star review of our business http://bit.ly/2tK1Nwo
OPM has been invaluable in driving business opportunities to The Hopkins Group for over a decade through their managing of our website and SEO. Our growth and success is in no small measure due to their expertise and commitment to service. I unreservedly recommend OPM to any business, any industry.
Can't wait to hear Track ANYTHING With Google Tag Manager by Ruth Burr in just minutes at D/FW Search Engine Marketing Association meeting.
What changes have you seen in your #PPC campaigns since Google rolled out extended text ads?
One goal of expanded text ads is to make advertising more uniform across devices. Ultimately, expanded text ads allow for nearly 50% more text, and the structure changes somewhat.
Learn why your #SEO and #PPC shouldn't be mutually exclusive:
SEO and PPC reach the same ultimate goal, but they do so by different means. PPC is highly targeted, whereas SEO is organic, and the two can bolster each other dramatically.
#socialmedia content marketing broken down into 12 charts
If you're looking to take your social media game to the next level, these charts are sure to help.
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Accelerate Online Marketing is a Dallas Internet marketing boutique large enough to efficiently and effectively manage national accounts with product offerings in the most competitive categories. Our Dallas SEM experts also pride ourselves on being nimble enough to make on-the-fly adjustments to our PPC, SEO, display advertisement and social media campaigns that present many benefits to our clients. Contact Accelerate Online Marketing today to learn how we can make your online sales easy.
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