RUNNER

RUNNER We're a Dallas healthcare & medical marketing agency.
We're RUNNER, a Dallas digital marketing agency that relies upon its unique goal-oriented consultative approach, experience in proven lead nurturing strategies, training in marketing automation tools, and its relentless commitment to crafting creative marketing campaigns to realize a positive impact on our clients' growth.
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Hi there! We're RUNNER, a Dallas Marketing agency specializing in inbound marketing, branding and web development. We're your one-stop shop to company and brand growth. And we do it right in our humble abode in Mockingbird Station in the Big D. That's where we hang out and have fun being marketing nerds and content geeks. Our friends are everywhere, though, from California to New Jersey. And we're excited about making new friends too. This multi-service Dallas Digital Marketing Agency was born in 2013 of a merger between Envision Interactive (founded in 2003) and DiveBomb Media (founded in 2010). RUNNER relies upon its unique goal-oriented consultative approach, experience in proven lead nurturing strategies, training in marketing automation tools, and its relentless commitment to crafting creative marketing campaigns to realize a positive impact on our clients' growth. RUNNER's services include branding (brand strategy & brand identity design), inbound marketing (including content marketing, SEO & paid search advertising), and web design & development. So what are you waiting for? Let's be friends! Connect with us here, on Twitter @RUNNERagency, on LinkedIn and pay us a visit online at runneragency.com.

Operating as usual

How do you evaluate influencer partnerships? RUNNER Partner John Keehler shares his advice in this latest Forbes Agency ...
07/07/2020
Council Post: 13 Critical Steps When Partnering With An Influencer

How do you evaluate influencer partnerships? RUNNER Partner John Keehler shares his advice in this latest Forbes Agency Council expert panel.

For a business, just seeing the numbers that an influencer can impact is only the tip of the iceberg. Here are some important steps to take when partnering with an influencer on your marketing campaigns.

Learn the 6 strategies all medical practice websites should follow. One generated a 750% increase in phone calls. #medic...
06/26/2020
Council Post: Building A High-Performing Medical Practice Website

Learn the 6 strategies all medical practice websites should follow. One generated a 750% increase in phone calls.

#medicalmarketing #growyourpractice #digitalmarketing #marketing #leadgeneration #patientacquisition #marketingstrategy

So many potential patients are lost to a bad website experience.

RUNNER's John Keehler weighs in with other experts on ways to increase reach and impression for your Facebook ads. #medi...
06/17/2020
Facebook Ad Impressions: Definitions, Benchmarks, and Ways to Improve | Databox Blog

RUNNER's John Keehler weighs in with other experts on ways to increase reach and impression for your Facebook ads.

#medicalmarketing #growyourbusiness #growyourpractice #digitalmarketing #marketing #leadgeneration #patientacquisition #marketingstrategy #facebookads

Reach and impressions are two of the most underrated Facebook Ads metrics. In this guide, experts share how they use them to improve their campaigns.

We've driven thousands of leads for spine practices. Here are the top 3 CTAs that get QUALIFIED leads. #medicalmarketing...
06/15/2020
3 Proven Calls-To-Action for Spine Practices

We've driven thousands of leads for spine practices. Here are the top 3 CTAs that get QUALIFIED leads.

#medicalmarketing #growyourbusiness #growyourpractice #digitalmarketing #marketing #leadgeneration #patientacquisition #marketingstrategy

It’s critical that your spine practice website have multiple patient generation focused calls-to-action. Here are the top 3 CTAs for spine practices.

What's your Account-Based Marketing strategy? RUNNER Partner and Director of Strategy, John Keehler, is featured in this...
06/04/2020
Council Post: 13 Top Tips For Creating An Effective Account-Based Marketing Strategy

What's your Account-Based Marketing strategy? RUNNER Partner and Director of Strategy, John Keehler, is featured in this Forbes Agency Council panel on ABM.

#medicalmarketing #growyourbusiness #growyourpractice #referrals #digitalmarketing #marketing #leadgeneration #patientacquisition #growth #strategy #marketingstrategy #forbes #forbescouncil #runneragency #medicalpractice #spinepractice #ABM #tips

Account-based marketing (ABM) is often cost-effective and can yield great ROI, when it's done properly. Agency pros offer their insights and tips on creating an effective ABM strategy for your business.

Sales email responses rates have fallen by 33% amidst #coronavirus. Here are 4 methods #b2bmarketers can use gain some l...
05/14/2020
Four B2B Email Marketing Strategies for Sales Teams During COVID-19 | RUNNER Agency

Sales email responses rates have fallen by 33% amidst #coronavirus. Here are 4 methods #b2bmarketers can use gain some lost ground.

#emailmarketing #salesleads #emailmarketingstategy #covid19marketing

This week, Hubspot released a COVID-19 performance benchmark tool based on aggregated data from 70,000 global customers. It tracks deals created and closed, sales email sends and response rates, marketing email sends and open rates and much more. The goal is to understand how these key metrics are b...

Has #COVID19 stalled your conference marketing? Learn how to replace your in-person events with an Account-Based Marketi...
04/21/2020
Account Based Marketing for B2B: How to Replace Conference Marketing

Has #COVID19 stalled your conference marketing? Learn how to replace your in-person events with an Account-Based Marketing strategy.

Learn how shifting your conference marketing to an account based marketing strategy enables your B2B business grow qualified leads and sales.

Physician referrals are an unpredictable strategy to get new patients. Take control of your practice growth with these 3...
04/08/2020
Council Post: Growing Beyond Physician Referrals For Your Medical Practice

Physician referrals are an unpredictable strategy to get new patients. Take control of your practice growth with these 3 proven strategies.

#medicalmarketing #growyourbusiness #growyourpractice #referrals #digitalmarketing #marketing #leadgeneration #patientacquisition #growth #strategy #marketingstrategy #forbes #forbescouncil #runneragency #medicalpractice #spinepractice

There's a real opportunity for medical practices to take control of their patient growth through self-referrals.

Two strategies to implement #telehealth into your practice and keep seeing patients.  #socialdistancing #coronavirus #to...
03/23/2020
How to Quickly Implement Telehealth for Your Medical Practice

Two strategies to implement #telehealth into your practice and keep seeing patients.

#socialdistancing #coronavirus #togetherapart #flattenthecurve #healthnews #COVID19 #medicalmarketing #telemedicine

Telehealth platforms provide a way for medical practices to keep both their patients and businesses healthy. Learn two strategies to quickly implement for your practice.

There are #marketing strategies you can implement to minimize the impact of #COVID19 on your #medical practice and we're...
03/18/2020
Should I Change My Medical Practice Marketing During COVID-19?

There are #marketing strategies you can implement to minimize the impact of #COVID19 on your #medical practice and we're sharing them here.

#socialdistancing #coronavirus #togetherapart #flattenthecurve #healthnews #medicalmarketing

Five essential medical practice marketing strategies in 2020 to best position your medical practice for growth in the coming months and beyond.

RUNNER
03/16/2020

RUNNER

Why should your medical practice consider programmatic advertising? . ..#healthcare #marketing #automation #growmybusine...
02/18/2020
Programmatic Advertising For Medical Marketing

Why should your medical practice consider programmatic advertising?
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#healthcare #marketing #automation #growmybusiness #growmypractice #runneragency #medicalmarketer #digitalmarketing #advertising
https://hubs.ly/H0n2NHj0

Programmatic can sound very complex compared to most digital advertising, but like all other digital advertising, it requires a sound strategy before starting.

Megan Van Someren of Edelman on how to build consumer trust in brands: 57% of buyers in the US are “belief-driven buyers...
02/06/2020

Megan Van Someren of Edelman on how to build consumer trust in brands: 57% of buyers in the US are “belief-driven buyers” and have a sense of agency to use their dollar as their vote, and they vote every day. Brands have to “be the change” to earn that vote.

Sr. VP & CMO of CVS Norman de Greve discusses their new Health Huts as a solution to personal wellness in the ~350 days/...
02/06/2020

Sr. VP & CMO of CVS Norman de Greve discusses their new Health Huts as a solution to personal wellness in the ~350 days/year between doctor visits and the magic of eye-to-eye health care in affecting real change. He says about CVS’ Health huts: Healthcare in America has traditionally been built around institutions, doctors and academia, but that’s not how people live their lives.

Sure, it's possible to run a medical practice without a CRM. But without this actional and connective intelligence tool,...
01/29/2020

Sure, it's possible to run a medical practice without a CRM. But without this actional and connective intelligence tool, you're losing patients and wasting money. If you want to work smarter you need a CRM. Learn more.

https://hubs.ly/H0mNKzW0

Diversify your advertising channels for a more effective use of your budget.Want more tips for making the most of your a...
01/28/2020
Making The Most Of This Year's Advertising Budgets: 15 Expert Tips

Diversify your advertising channels for a more effective use of your budget.

Want more tips for making the most of your advertising budget? The @Forbes Agency Council weighs in here.

With so many marketing channels available, it’s essential that organizations only invest in channels that actually prove their worth. Here's where to put your advertising money this year for optimal results.

Patients with back pain need help. But they aren't turning to their PCP. They are turning to the internet to research th...
01/23/2020

Patients with back pain need help. But they aren't turning to their PCP. They are turning to the internet to research their pain, symptoms, conditions, and more. This means your spine practice must reinvent your marketing strategy to stay relevant and competitive.

This sounds daunting but we've got the plan to get you started. Download our guide to building a healthier spine practice.

https://hubs.ly/H0mGrT00

2019 was a big year for RUNNER Agency but 2020 is already looking to be even bigger. Want to stay in the know? Hit that ...
01/09/2020

2019 was a big year for RUNNER Agency but 2020 is already looking to be even bigger. Want to stay in the know? Hit that '👍' button!

They don't exactly teach you how to run a #medical practice when you're going through medical school. Rightfully so, you...
11/29/2019
Six Essential Marketing KPIs For Medical Practice Growth

They don't exactly teach you how to run a #medical practice when you're going through medical school. Rightfully so, you are more focused on the clinical side of things. But when you do find your 30 minutes of downtime between patients, how do you know if your #medicalmarketing is working? Click to find out the 6 essential marketing KPIs every medical practice should be tracking.

https://hubs.ly/H0lSJsG0

Too often, medical practices are reporting on siloed marketing metrics that don't correlate to results, or chasing marketing metrics that don't matter.

The online reputation of your medical practice has a direct impact on the number of patient appointments filling your sc...
11/26/2019

The online reputation of your medical practice has a direct impact on the number of patient appointments filling your schedule. Controlling this impact means you must actively manage your online reviews to cultivate a positive, trustworthy, and active reputation. Here's how.

https://hubs.ly/H0lSL9x0

The RUNNER Team is a teeny bit compeitive. Ok, maybe moderately comptetitive but in a good way. We use it to push oursel...
11/20/2019
RUNNER Awarded Silver and Bronze at 2019 Summit Awards - RUNNER

The RUNNER Team is a teeny bit compeitive. Ok, maybe moderately comptetitive but in a good way. We use it to push ourselves to always do better and be better. Needless to say, we love to win!! Recently we took home 2 trophies from Summit Creative Awards in website design and development. Click to learn about our award-winning projects.

RUNNER won Silver and Bronze in Web Design and Development at the 2019 Summit Creative Awards. Click to learn more about the winning projects.

The global spine market is valued at over $14.4 billion USD and is projected toapproach $18 billion by 2023, according t...
11/18/2019

The global spine market is valued at over $14.4 billion USD and is projected to
approach $18 billion by 2023, according to iData Research. Many spine practice
operators are wondering how to capitalize on this opportunity and earn their fair share of this growing market.

Get "THE ESSENTIAL GUIDE TO
GROWING YOUR ORTHOPEDIC &
SPINE PRACTICE" to learn more.

Download our FREE Spine Center Marketing Guide | RUNNER

Once in a blue moon, an #opportunity comes along that can change your life. That opportunity is here. RUNNER is #hiring ...
10/21/2019

Once in a blue moon, an #opportunity comes along that can change your life. That opportunity is here. RUNNER is #hiring a Digital Marketing Strategist to #joinourteam of rockstars. This role is not for the faint of heart. If you’re ready for a challenge that will help you grow as both a #digitalmarketer and a person, then #applynow.

https://hubs.ly/H0lmxpn0

2 new link attributes are live. Google's latest change will be treated as 'hints' for which links to exclude in ranking ...
09/12/2019

2 new link attributes are live. Google's latest change will be treated as 'hints' for which links to exclude in ranking signals. https://hubs.ly/H0kLgmF0

#digitalmarketing #Google #SEO #searchengineoptimization #agencylife #marketing

The folks at @dotCOMMAwards took notice of our work and presented RUNNER with not one but two awards. We won Gold and Pl...
08/28/2019
dotCOMM Awards Announce RUNNER as 2x Winner - RUNNER

The folks at @dotCOMMAwards took notice of our work and presented RUNNER with not one but two awards. We won Gold and Platinum in Website Design & Development. Click to learn more about our award-winning projects.

#dotCOMMawards #website #design #websitedevelopment #winning

RUNNER won Gold and Platimun awards in Web Design and Development from dotCOMM. Click to learn more about the winning projects.

With Salesforce World Tour coming to #Dallas (Thursday!!) we thought we'd take a look at the 2018 Salesforce State of Ma...
08/14/2019
Salesforce State of Marketing 2018 [Video] - RUNNER

With Salesforce World Tour coming to #Dallas (Thursday!!) we thought we'd take a look at the 2018 Salesforce State of Marketing Report to see if any of the predictions came true! What do you think? Do you agree with #Salesforce?

Key takeaways from the Salesforce 2018 State of Marketing survey of more than 4,000 marketers from RUNNER founder Reagan Judd and partner John Keehler.

New employee onboarding includes a few extra steps here at RUNNER.
04/04/2019

New employee onboarding includes a few extra steps here at RUNNER.

Empathy is the most important marketing strategy medical practices can use, but most get it wrong. In our latest Forbes ...
04/03/2019
The Power Of Empathy In Medical Marketing

Empathy is the most important marketing strategy medical practices can use, but most get it wrong. In our latest Forbes article, we explore 6 ways to get it right.

The practices that take the time to embrace empathy and get better at it can create enduring patient relationships and distinguish themselves.

In his latest article for Forbes, Partner and Director of Strategy, John Keehler, details seven essential inbound market...
02/19/2019
Seven Essential Inbound Marketing Strategies For Healthcare

In his latest article for Forbes, Partner and Director of Strategy, John Keehler, details seven essential inbound marketing strategies healthcare companies should be using to reach maximum ROI from their digital marketing efforts.

Inbound marketing is a proven methodology for growing business, yet in healthcare marketing, we see plenty of practices not reaching their full potential.

Address

5307 E Mockingbird Ln, Ste 475
Dallas, TX
75206

RUNNER Agency is located in Mockingbird Station. From Dallas Tollway (north): Take Dallas Tollway South to NW Highway/TX-12 Loop. Turn left onto TX-12 Loop E and right onto US-75 S. Take exit 3 toward Mockingbird Ln/Monticello. From Downtown: Take US-75 N. Take exit 3 toward Mockingbird Ln/Monticello.

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

Telephone

(214) 396-8500

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