We're a Dallas healthcare & medical marketing agency. We're RUNNER, a Dallas digital marketing agency that relies upon its unique goal-oriented consultative approach, experience in proven lead nurturing strategies, training in marketing automation tools, and its relentless commitment to crafting creative marketing campaigns to realize a positive impact on our clients' growth.
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Operating as usual
Did Apple’s privacy changes officially kill Facebook’s Audience Network? What alternatives do you have?
#healthcaremarketing #facebookads #appleupdate #ios14
After the Apple iOS 14 update, Facebook’s Audience Network platform has lost much of its effectiveness. Here’s Why.
Healthcare marketing has unique challenges. Success requires deep understanding of those challenges and strategies to navigate them.
#healthcaremarketing #medicalmarketing #marketingtips
Marketing for health care companies and medical practices has a unique challenges unlike any other industry.
Market your medical practice without spending a dime on ads. Here are 25 ideas to get you started.
#medicalmarketing #marketingstrategy #marketingtips
You can impact your practice’s goals without spending thousands on digital advertising. Here are 25 zero cost ideas for marketing your medical practice.
These DTC healthcare brands are changing the healthcare landscape. Here's the playbook.
#healthcaremarketing #healthcarebrands #DTChealthcare
There is room with current healthcare marketing for innovation.
B2B healthcare marketing is evolving. Here are 3 key trends to embrace in 2021.
#digitalmarketing #strategy #b2bhealthcare
B2B healthcare marketing must rely on new digital strategies to reach decision-makers. Follow these 3 trends to build your strategy in 2021.
Your front office is losing you patients. Here are the 5 most common mistakes we see, and the true impact to practice revenue.
#callcenter #patientacquisition #medicalmarketing
If your call center is missing calls, delayed in following up on voicemail or form fills, not reaching out enough, or not using text message, you are losing patients.
What’s working for medical marketing in 2021? Video!
Our Remote Video Production offering allows you to virtually create video assets for your practice at a fraction of the cost of a traditional shoot. Check out what a final product looks like:
#medicalmarketing #videomarketing #marketingtips
Sample of a finished remote video for a spine surgeon using RUNNER's remote video capture technology.
Google’s match type update means changes for your medical practice PPC campaigns. Here’s what you need to know.
#medicalmarketing #googleads #ppc
Google is changing phrase match and broad match modifier keyword match types. Here's what these Google match type updates mean for you.
Marketing a medical practice group can be a challenge. Each new location and new provider adds a layer of complexity. These strategies will help you grow.
#digitalmarketing #medicalmarketing #patientacquisition #marketingstrategy
Every location your medical practice has adds a layer of complexity. Here are the essential strategies needed to grow a multi-location medical practice group.
Don't know where to start your practice marketing plan for 2021? Answer these 10 questions to build a solid strategy.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy
To help with your planning, here are 10 questions that can help you build the foundation of any digital marketing strategy.
How will you invest your marketing budget in 2021? John Keehler, RUNNER Agency Director of Strategy, recommends trying some emerging platforms.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy #marketingbudget
Consider devoting a portion of your marketing budget to a few key places.
Healthcare marketers face unique challenges. Here are 7 lessons we've learned from more than a decade of experience.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy
Success in health care marketing demands that you have a clear understanding of how to navigate these challenges.
Apple’s new iOS 14 privacy policy will impact your Facebook Ads. Here’s what you need to know.
#iOS14 #privacy #marketingtips #facebook #facebookads #digitalmarketing #marketing #marketingstrategy #iOS14update #apple
Telehealth platforms provide a way for medical practices to keep both their patients and businesses healthy. Learn two strategies to quickly implement for your practice.
Telehealth is here to stay. It’s not too late to implement #telehealth into your practice. This guide tells you how.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy
Telehealth platforms provide a way for medical practices to keep both their patients and businesses healthy. Learn two strategies to quickly implement for your practice.
Fertility practices are poised for growth in 2021. These 10 marketing strategies are the key.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy
Fertility practices that are willing to invest in marketing are poised for growth in 2021. Explore 10 digital marketing strategies for fertility practices in 2021.
Grow your Spine and Orthopedic practice in 2021 using these 9 marketing strategies.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy
Adopt these 9 medical marketing strategies to grow your spine and orthopedic practice in 2021.
Starting a telehealth practice is harder than you think. Follow these 6 key strategies to succeed.
#medicalmarketing #telehealth #growyourpractice #digitalmarketing #marketing #patientacquisition #marketingstrategy
More and more patients are using telehealth for their medical needs. Here are 6 key strategies for starting a new telehealth business.
Do you have a plan for 2021? This guide reveals the 10 best strategies you can leverage to grow your aesthetic practice in the new year.
#medicalmarketing #aestheticmarketing #aestheticpractice #growyourpractice #digitalmarketing #marketing #patientacquisition #marketingstrategy
Aesthetic practice marketing strategies to grow patients and treatments in 2021. Establish a strong foundation for patient acquisition.
Do you have a plan to grow your medical practice in 2021? Ask these 10 questions.
#digitalmarketing #medicalmarketing #marketingstrategy #marketingbudget #PPC #advertising #marketingautomation #marketingtips
Now is the time to radically rethink how you market your medical practice.
Medical practices have unique challenges with Google Ads. Here’s how to deal with the 3 most important ones in 2021
#digitalmarketing #medicalmarketing #marketingstrategy #marketingbudget #PPC #advertising #marketingtrends
Want to grow your practice with search engine ads in 2021? These 3 PPC challenges are unique to medical practices.
2020 proved that medical practices can be agile and adapt to changing patient needs. Here are 5 key trends for 2021 to continue that momentum.
#digitalmarketing #medicalmarketing #marketingstrategy #marketingbudget #PPC #advertising #marketingautomation #marketingtips #marketingtrends
The practices that are best positioned to grow in 2021 will be those that keep an eye. on these 5 medical marketing trends.
When setting a marketing budget for your practice, always rely on data. Here are three proven methods.
#digitalmarketing #medicalmarketing #marketingstrategy #marketingbudget #PPC #advertising
Setting a digital marketing budget can be tough. Here are three simple ways to establish a budget based on data.
Are you using vanity metrics to evaluate your practice marketing? Try this instead.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #marketing #leadgeneration #patientacquisition #marketingstrategy
Vanity tactics produce vanity metrics, which are sometimes reported on either because they make your marketing agency (or department) look good.
Is your practice positioned to grow in 2021? Ask these 5 questions to find out.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #marketing #leadgeneration #patientacquisition #marketingstrategy
2021 is poised to be a year of growth for medical practices. Ask these 5 questions to position your practice for growth.
The holy grail of building trust with patients is online reviews. Learn how patients are using reviews in a world with #COVID19.
#medicalmarketing #healthcaremarketing #reputation #reviews #digitalmarketing #medicalmarketingtips #coronavirus
COVID-19 has changed the way patients leave practice reviews and use them in their medical decisions in 3 powerful ways.
The right marketing technology stack is a competitive differentiator that can take your practice growth to the next level. Here are the tools you need.
#digitalmarketing #strategy #medicalmarketing #marketing #marketingtechnology #martech #techstack
The right marketing technology stack is critical to accelerated practice growth for any medical practice. Here are the tools we recommend.
No ordinary website will do. Your #medicalpractice needs a high-performing website to achieve growth through #patientacquisition.
#digitalmarketing #strategy #medicalmarketing #marketing #leadgeneration #patientacquisition #marketingstrategy #websitedevelopment #medicalwebsite
There are medical website best practices that can turn your site into a high-performing patient acquisition machine. We’re sharing them here.
No ordinary website will do. Your #medicalpractice needs a high-performing website to achieve growth through #patientacquisition.
#digitalmarketing #strategy #medicalmarketing #marketing #leadgeneration #patientacquisition #marketingstrategy #websitedevelopment #medicalwebsite
There are medical website best practices that can turn your site into a high-performing patient acquisition machine. We’re sharing them here.
Practices paid more than $12 million for HIPAA violations in 2019. How secure is your medical marketing?
#medicalmarketing #growyourpractice #marketing #leadgeneration #patientacquisition #marketingstrategy #HIPAA #HIPAAcompliance #securedata
In marketing your medical practice, you’re collecting PHI of future patients. Follow these best practices for secure medical marketing.
Practices paid more than $12 million for HIPAA violations in 2019. How secure is your medical marketing?
#medicalmarketing #growyourpractice #marketing #leadgeneration #patientacquisition #marketingstrategy #HIPAA #HIPAAcompliance #securedata
In marketing your medical practice, you’re collecting PHI of future patients. Follow these best practices for secure medical marketing.
"Without an unlimited budget, the way to win in this climate is to market smarter." -John Keehler, Partner, Director of Strategy & Insights
#Marketing telehealth has many unforeseen challenges. There's a lot to learn, but here is what we know so far.
#forbesagencycouncil #forbes #telehealth #telemedicine
We're still early in the telehealth boom. The businesses created now will chart the path ahead.
We reviewed hundreds of #PPC ads from before and during #COVID19. This is what we learned.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #marketing #leadgeneration #patientacquisition #marketingstrategy #googleads #ppc #covid19
COVID-19 turned our world upside down. That doesn’t mean you should turn your paid search upside down, too. Follow these 3 principles for Paid Search Advertising During COVID-19.
Here's the hard truth. You can't rely on physician referrals alone to grow your medical practice. Some of these 35 strategies to acquire patients will surprise you.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #marketing #leadgeneration #patientacquisition #marketingstrategy
Here are 35 ways you can use digitial marketing to reliably grow your practice and attract new patients.
These 3 principles are the key to success for B2B Healthcare marketers on LinkedIn.
#digitalmarketing #strategy #medicalmarketing #growyourbusiness #growyourpractice #patientacquisition #marketingstrategy #linkedinads #socialmediaadvertising #b2b
A LinkedIn guide for B2B healthcare marketers. Learn how to use both paid and organic LinkedIn marketing strategies to reach healthcare decision makers.
Don't set it and forget it. Your #COVID19 safety messaging must evolve along with the #pandemic.
#medicalmarketing #digitalmarketing #marketing #marketingstrategy #coronavirus #patientretention
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5307 E Mockingbird Ln, Ste 475
Dallas, TX
75206
RUNNER Agency is located in Mockingbird Station. From Dallas Tollway (north): Take Dallas Tollway South to NW Highway/TX-12 Loop. Turn left onto TX-12 Loop E and right onto US-75 S. Take exit 3 toward Mockingbird Ln/Monticello. From Downtown: Take US-75 N. Take exit 3 toward Mockingbird Ln/Monticello.
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Did you know 41% of marketers don't measure the ROI of their campaigns? In this video, we cover 3 key takeaways from the Salesforce 2020 State of Marketing report. https://tinyurl.com/y8wz7tgz
Check out our latest #webdesign project for Jenkins Neurospine. Dr. Jenkins is one of the nation's most recognized and highly-respected neurosurgeons; now he has a website to match!
We're pumped to take home Gold and Honorable mention awards this year from Hermes Creative Awards for two client websites!
Most marketers struggle to keep and hold customer attention. Did you know that using empathy can help you stand out? Learn why in our latest video.
In our latest weekly video, we discuss why online reviews are important, and why you should be actively managing them to grow your business.
Digital Strategist Chris Lueking joins John Keehler for our weekly video series to discuss going beyond the default "contact us" forms. Find out what lead generation strategies have been successful for our clients:
Check out our latest website redesign and brand refresh! We worked closely with DSS Research to create a website more clearly conveys their reputable brand presence and transformative work within the healthcare industry. https://hubs.ly/H0gr22Z0
New Video: In this weeks’ video we sit down with Reagan and John to discuss StoryBrand! Learn what makes it different and how to clarify your brand message.
Check out our new weekly video series ft. RUNNER co-founder Reagan Judd and agency partner John Keehler as they discuss their key takeaways from Salesforce's 2018 State of Marketing survey.
Aaaaaaand that's a wrap on a process differentiator video and patient testimonials for one of our addiction treatment center clients! These videos will shorten the time it takes a prospective patient to understand their service and get the help they need. We're excited to wrap up editing and get them online!
Here's a website refresh we did for Beaird Solutions, a group of supply chain consultants & operational experts that work to optimize supply chains. See this site and more on our work here: https://hubs.ly/H0fGQTH0
Take a look at the website and video work we recently completed for CQuentia, a fast-growing national leader in pharmacogenomic testing and analytics. See it here: https://hubs.ly/H0f5-Gx0
We’d like to extend a warm welcome to our newest team member! Previously a head hunter, he’s a people-loving go-getter with an unquenchable thirst for bl— uh, marketing domination.
TagTeam Creative Advertising & Digital Market
5307 E Mockingbird Ln, # 512