Slingshot

Slingshot Slingshot is an independent advertising agency in Dallas, Texas. We are: Texas dwellers. Coffee drinkers. Food lovers. Belly laughers. Fun-havers.
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Warm welcomers. Do-gooders. Industry pros. New beginners. Insight diggers. Data miners. Nonstop creators. Storytellers. Collaborators. Risk takers. Fearless innovators. Rule challengers. Solution seekers. Attention grabbers. Connection makers. Growers. Slingshotters.

Operating as usual

The problem for one Slingshot client? Falling visits to their Texas timeshares. Our solution? Falladays! Visit the Sling...
04/27/2021

The problem for one Slingshot client? Falling visits to their Texas timeshares. Our solution? Falladays! Visit the Slingshot website to learn how we used email, social, programmatic, event activations, and more to bring this creative concept to life — and reap bountiful results.
https://www.slingshot.com/work/holiday-inn-club-vacations

The problem for one Slingshot client? Falling visits to their Texas timeshares. Our solution? Falladays! Visit the Slingshot website to learn how we used email, social, programmatic, event activations, and more to bring this creative concept to life — and reap bountiful results.
https://www.slingshot.com/work/holiday-inn-club-vacations

As 2021 warms up, travel intention continues to rise. The news is especially good for hotels, destinations with plenty o...
04/19/2021

As 2021 warms up, travel intention continues to rise. The news is especially good for hotels, destinations with plenty of kid-friendly activities, and travel brands that have established a strong digital presence. For more actionable marketing insights like these, visit the Slingshot website and download a copy of our Spring 2021 Leisure Travel Forecast. https://hubs.ly/H0LpY6j0

As 2021 warms up, travel intention continues to rise. The news is especially good for hotels, destinations with plenty of kid-friendly activities, and travel brands that have established a strong digital presence. For more actionable marketing insights like these, visit the Slingshot website and download a copy of our Spring 2021 Leisure Travel Forecast. https://hubs.ly/H0LpY6j0

Even though it’s only a few times a week, it sure is nice to participate in some safe, socially distant collaboration wi...
04/15/2021

Even though it’s only a few times a week, it sure is nice to participate in some safe, socially distant collaboration with our Slingshotters. We look forward to welcoming more team members back to 208 N. Market Street this summer!

Even though it’s only a few times a week, it sure is nice to participate in some safe, socially distant collaboration with our Slingshotters. We look forward to welcoming more team members back to 208 N. Market Street this summer!

For over a year, we’ve watched a new green playground take shape in our very own historic corner of downtown Dallas. But...
04/06/2021

For over a year, we’ve watched a new green playground take shape in our very own historic corner of downtown Dallas. But this isn’t your ordinary park. Although covering less than an acre, West End Square is home to porch swings and water features, an outdoor workroom (complete with charging stations and Wi-Fi), and an innovation arcade that will host art installations and performances. What a welcome addition to the neighborhood! Dallas West End

For over a year, we’ve watched a new green playground take shape in our very own historic corner of downtown Dallas. But this isn’t your ordinary park. Although covering less than an acre, West End Square is home to porch swings and water features, an outdoor workroom (complete with charging stations and Wi-Fi), and an innovation arcade that will host art installations and performances. What a welcome addition to the neighborhood! Dallas West End

The Slingshot Spring 2021 Consumer Forecast is in, and it looks like marketers can expect some sunny days ahead. More co...
04/05/2021

The Slingshot Spring 2021 Consumer Forecast is in, and it looks like marketers can expect some sunny days ahead. More consumers are getting out and enjoying the experiences they chose to forego during the past year's lockdown. But which consumers — and which experiences? Visit the Slingshot website for a detailed look at the trends that are most likely to accelerate in the months ahead. https://hubs.ly/H0KlFJ40

The Slingshot Spring 2021 Consumer Forecast is in, and it looks like marketers can expect some sunny days ahead. More consumers are getting out and enjoying the experiences they chose to forego during the past year's lockdown. But which consumers — and which experiences? Visit the Slingshot website for a detailed look at the trends that are most likely to accelerate in the months ahead. https://hubs.ly/H0KlFJ40

As we wrap up National Women's History Month, we want to take a moment to recognize the incredible women here at Slingsh...
03/22/2021

As we wrap up National Women's History Month, we want to take a moment to recognize the incredible women here at Slingshot. Strong-willed, big-hearted, and resilient, we're fortunate to have powerful individuals like these contribute to our legacy. #womenshistorymonth

As we wrap up National Women's History Month, we want to take a moment to recognize the incredible women here at Slingshot. Strong-willed, big-hearted, and resilient, we're fortunate to have powerful individuals like these contribute to our legacy. #womenshistorymonth

Introducing Kate Deininger, our Media Team’s new Digital Manager for SEM, Social Ads, and Analytics! Fun facts about thi...
03/05/2021

Introducing Kate Deininger, our Media Team’s new Digital Manager for SEM, Social Ads, and Analytics! Fun facts about this UT Dallas alum: she loves cooking, hanging out with her dogs, and putting together playlists of her favorite 80s music. We know we’re excited to see her rock out on keyword research, match types, and optimization. Welcome to the team, Kate!

Introducing Kate Deininger, our Media Team’s new Digital Manager for SEM, Social Ads, and Analytics! Fun facts about this UT Dallas alum: she loves cooking, hanging out with her dogs, and putting together playlists of her favorite 80s music. We know we’re excited to see her rock out on keyword research, match types, and optimization. Welcome to the team, Kate!

Dining in is the new dining out. Over the past year, several forward-thinking restaurant brands have beefed up their ret...
03/04/2021
Restaurants go CPG: reaching diners in the age of COVID

Dining in is the new dining out. Over the past year, several forward-thinking restaurant brands have beefed up their retail offerings, whether via delivery services, proprietary storefronts, or grocery store shelves. Learn how household names like Panera, White Castle, Whataburger, and Chik-fil-A are leveraging CPG strategies to satisfy their loyal customers’ cravings, exclusively at /Dig In. https://hubs.ly/H0HjrRK0

As restaurants struggle to drive sales, we explore a revenue stream that stands to reshape how restaurant brands engage with diners: retail.

Which generation outspends the national average per household on food, dining out, transportation, entertainment, alcoho...
03/01/2021
Will Boomers and Gen X save 2021 for marketers?

Which generation outspends the national average per household on food, dining out, transportation, entertainment, alcohol, furniture, apparel, and healthcare? If you said Millennials or Gen Zers, guess again. Generation X may be the neglected middle child of American demographics, but those born between 1965 and 1980 make purchasing decisions for more family members than any other consumer group. Meanwhile, Boomers hold over half of the household wealth in the United States. Visit Slingshot.com to learn how your brand can connect with members of these influential but mostly untapped markets. https://hubs.ly/H0HjpSp0

2021 is shaping up as a year marketers should focus more on Boomers and Generation X. Why? They have more money, plus the time and ability to spend it.

Most brands are built to thrive in normal conditions. But, if 2020 taught us anything, it’s that unforeseen events can d...
02/01/2021
A brand's voice in disruptive times: a Slingshot POV

Most brands are built to thrive in normal conditions. But, if 2020 taught us anything, it’s that unforeseen events can disrupt a brand’s ability to connect with customers. How can brands best cope with this uncertainty? Should they take a political or cultural stand or keep a low profile? When should they speak out, and how can they actively listen? Learn how your brand can provide the sort of voice people long for in an unstable world at https://hubs.ly/H0FHrn_0.

Many brands respond to uncertainty with inaction. Yet the more unstable life becomes, the more stability people seek. And great brands can provide it.

COVID fatigue. Customers feel it. Brands are feeling it, too — and that includes health and wellness brands. Home fitnes...
01/25/2021

COVID fatigue. Customers feel it. Brands are feeling it, too — and that includes health and wellness brands. Home fitness purchases, from exercise equipment to wearables to weight loss subscription services, are down. But things may be looking up for supplements, telemedicine providers, and physicians whose good bedside manner inspires positive online reviews. For a complete prognosis, Visit Slingshot /Live Well and download our Winter 2020/2021 Health & Wellness Forecast. https://www.slingshot.com/live-well/wellness-market-forecast

COVID fatigue. Customers feel it. Brands are feeling it, too — and that includes health and wellness brands. Home fitness purchases, from exercise equipment to wearables to weight loss subscription services, are down. But things may be looking up for supplements, telemedicine providers, and physicians whose good bedside manner inspires positive online reviews. For a complete prognosis, Visit Slingshot /Live Well and download our Winter 2020/2021 Health & Wellness Forecast. https://www.slingshot.com/live-well/wellness-market-forecast

Airlines encountered quite a bit of turbulence in 2020. And many hotels still have major reservations about the outlook ...
01/18/2021

Airlines encountered quite a bit of turbulence in 2020. And many hotels still have major reservations about the outlook for 2021. But, despite a winter surge in COVID cases, consumer confidence in these brands is on the rise. For even more valuable travel and destination marketing insights, download Slingshot's Winter 2020/2021 Leisure Travel Forecast. https://www.slingshot.com/explore/leisure-travel-market-forecast

Are you data-driven and Googley-eyed about search? If so, you’re in luck! Our Media Team is on the lookout for a Digital...
01/13/2021

Are you data-driven and Googley-eyed about search? If so, you’re in luck! Our Media Team is on the lookout for a Digital Manager, SEM/Paid Social/Analytics. The successful candidate for this position will work with our Director of Search and Analytics across all our accounts. Appreciation for puns about conversions rates, match types, and data diving is a definite plus. Submit your application online at https://slingshot.breezy.hr/p/e6888bfa8809-digital-manager-search-social-analytics! We’d love to meet you.

01/12/2021

Eating our black-eyed peas ✔️. Supplying you with even more positivity for 2021 ✔️✔️. Head to Slingshot.com/The-Bright-Spot whenever you need a pick-me-up this year.

Has home cooking lost its savor? How soon will consumers feel comfortable returning to restaurants? And what do packaged...
01/11/2021

Has home cooking lost its savor? How soon will consumers feel comfortable returning to restaurants? And what do packaged goods and food brands need to do now to stay top-of-mind with their customers? Download Slingshot’s latest Everyday Dining Forecast for the insights you need to set the table for a successful 2021. https://www.slingshot.com/dig-in/everyday-dining-market-forecast

01/07/2021

Do you love the smell of fresh pencil shavings in the morning? Are your ideas as big as your vocabulary? Then you might be the perfect candidate for our Junior Copywriter position. Show us your brilliance and submit your portfolio today at https://slingshot.breezy.hr/p/78bb25baec46-junior-copywriter.

After the year we've had, we figured December was as good a time as any to celebrate our agency — and there's no better ...
12/22/2020

After the year we've had, we figured December was as good a time as any to celebrate our agency — and there's no better way than by handing out some Shottie Awards! Although we could only gather virtually for the 2020 ceremony, that didn't stop us from applauding our best and brightest Slingshotters. Congratulations to all our award-winners, and thank you for the amazing work you do. We can't wait to hit the ground running in 2021!

As brands close the books on 2020 and start planning for 2021, what can they expect of consumers in Q1? Our Winter 2020/...
12/21/2020
Slingshot Winter Consumer Forecast: New Year, Same COVID

As brands close the books on 2020 and start planning for 2021, what can they expect of consumers in Q1? Our Winter 2020/2021 Consumer Forecast calls for rising confidence in air travel and "stay-at-home" fatigue. But money worries — especially among Millennials — and anxiety about the recent surge in COVID cases could make for stormy weather ahead. Visit the Slingshot website today to learn more. https://www.slingshot.com/blog/slingshot-winter-consumer-forecast-new-year-same-covid

We surveyed over 500 consumers across multiple generations and incomes. The categories we explored include travel, dining, packaged goods, and health.

12/17/2020

Because 2020 has been a big ‘ol lump of coal, Slingshot, Insite, LLC and Speak No Evil decided to create The Bright Spot – a place filled with endless positivity. Head to holidaybrightspot.com now for plenty of reasons to smile.

12/14/2020

This year has been a real Scrooge! So, we’ve been working with Insite, LLC and Speak No Evil on something everybody could use a little more of: positivity. Stay tuned…

Kell Klopp is riding pretty high in the saddle these days — she’s just joined the Slingshot team as our Copywriter Inter...
12/09/2020

Kell Klopp is riding pretty high in the saddle these days — she’s just joined the Slingshot team as our Copywriter Intern! Pretty appropriate for a polo player and Mustang. A recent graduate of the Temerlin Advertising Institute - SMU, Kell’s other interests include hockey, music of all genres, and what she calls “the nerdier things in life (think Doctor Who, Minecraft, and Star Wars).” We’re excited to start geeking out with her on creative concepts for our clients. Welcome, Kell!

Say aloha to Victoria Mahe! Originally from Redondo Beach, California, Slingshot’s new Human Resources Manager studied M...
12/02/2020

Say aloha to Victoria Mahe! Originally from Redondo Beach, California, Slingshot’s new Human Resources Manager studied Marketing at the University of Hawaii at Manoa. Fun fact about Victoria: she collects coasters. In fact, she takes a particular interest in pieces shaped like Oregon, Washington, California (naturally), Arizona, New Mexico, Nevada, Idaho, etc. She calls these her “West Coasters.” Welcome, Victoria! We’re excited to see what else you’ll bring to the table!

Although we missed having the opportunity to stuff ourselves at our traditional Slingshot Thanksgiving Potluck, we still...
11/26/2020

Although we missed having the opportunity to stuff ourselves at our traditional Slingshot Thanksgiving Potluck, we still feel filled with gratitude for the incredible people we get to work with every day. Thank you, Slingshotters! Happy Thanksgiving!

The 2020 holiday season promises to be unique. Despite an uptick in consumer confidence, comfort and relief still sit at...
11/16/2020
A marketer's guide to the 2020 holiday season

The 2020 holiday season promises to be unique. Despite an uptick in consumer confidence, comfort and relief still sit at the top of many a wish list. That means brands and retailers alike are activating their holiday messaging earlier than ever before — and that the competition for attention is fierce. Slingshot's marketing experts have wrapped up and put a bow on what they believe are the most significant holiday shopping trends of 2020. You can unwrap their insights by visiting https://www.slingshot.com/blog/a-marketers-guide-to-the-2020-holiday-season.

We’ve sifted through research from Mintel, eMarketer, McKinsey, and more to see what brands should consider when it comes to holiday marketing in 2020.

Another week, another new Slingshotter! Meet Junior Media Planner Sydney Moore. Originally from Houston, Sydney recently...
11/12/2020

Another week, another new Slingshotter! Meet Junior Media Planner Sydney Moore. Originally from Houston, Sydney recently completed her studies in Advertising and Business at The University of Texas at Austin. Now, she's excited to see what DFW has to offer. We're excited to get to know this Longhorn, and we look forward to seeing her put her skills to work for our clients!

Meet Junior Media Planner Jennifer Sinn! Whether she's trying out new local restaurant patios or exploring vineyards, th...
11/11/2020

Meet Junior Media Planner Jennifer Sinn! Whether she's trying out new local restaurant patios or exploring vineyards, this Dallas Baptist University alum, loving dog mom, and newlywed has a taste for adventure. Now, she's branching out by joining the Media Team here at Slingshot! We're confident our clients will benefit from her experience and enthusiasm. Welcome, Jenni!

Ghost kitchens emerged in 2019 as the hot new casual dining trend. Flash-forward to 2020: now these off-site, delivery-o...
11/09/2020
The ghost kitchen movement: is it worth joining?

Ghost kitchens emerged in 2019 as the hot new casual dining trend. Flash-forward to 2020: now these off-site, delivery-only operations have become a must-consider for just about every existing restaurant brand. COVID-19 has much to do with that, but so too do some inherent strengths of the ghost kitchen business model. Visit /Dig In to learn how expanding into this arena might be one of the best ways for your brand to serve its customers' growing appetite for good — and convenient — eats. https://www.slingshot.com/dig-in/blog/the-ghost-kitchen-movement-is-it-worth-joining

Ghost kitchens are on track to become a trillion dollar industry in the next decade. But are they right for every restaurant brand?

Our annual Halloween Costume Contest may have looked a little different this year, but the results proved to be just as ...
11/03/2020

Our annual Halloween Costume Contest may have looked a little different this year, but the results proved to be just as hair-raising — and spirit-lifting — as always! Although the competition was tough, there can only be one Best-Dressed Slingshotter. For 2020, that would be David Taylor and his wife Shelby as Juno & Pauly Bleaker! Congrats to you and runners-up Donnie Hogan and his wife Jillian as Georgie and Pennywise and Laura Gross as The Phantom of the [Soap] Opera, too!

Momentous Institute has long served as an anchor for children and families across D-FW. Over the past 100 years, this ch...
10/28/2020

Momentous Institute has long served as an anchor for children and families across D-FW. Over the past 100 years, this charitable organization has served 100,000 therapeutic clients, trained 45,000 professionals, and helped 95 percent of its Early Childhood program alumni graduate from high school. We couldn’t be more excited to award a Slingshot Foundation grant to Momentous Institute, which will be using that money to purchase learning materials for its three- and four-year-old students. Thank you for helping local children develop the cognitive, social, and emotional skills they need to succeed!

Since 1978, 2020 Slingshot Foundation grant recipient Mi Escuelita Preschool has served North Texans who live at or belo...
10/23/2020

Since 1978, 2020 Slingshot Foundation grant recipient Mi Escuelita Preschool has served North Texans who live at or below the federal poverty level. The organization’s outstanding instructors give young students the language and life skills they need to make the transition to English-speaking classrooms. Mi Escuelita is looking forward to enhancing its educational programming in 2020 and 2021 — and we’re looking forward to helping them make sure our communities’ underserved populations have access to the resources their children need to achieve lasting academic success.

Millennials. They're all grown up now. They've settled into careers, bought homes, and started families. In the process,...
10/21/2020
Millennials in 2020: all grown up

Millennials. They're all grown up now. They've settled into careers, bought homes, and started families. In the process, they've only become more influential — and even more significant from a marketing perspective. As we near the end of 2020, brands need to ask where this generation stands at work, at home, and online. Get Slingshot's insights into the Millennial experience and how it's shaping their buying behaviors at https://www.slingshot.com/blog/millennials-in-2020-all-grown-up.

The typical Millennial consumer may well be spending for a household of four, further amplifying the significance of this increasingly important audience.

Address

208 N Market St, Ste 500
Dallas, TX
75202

West End Station

General information

These things we create, they're not ads. They're solutions. And as you'll see here, a great solution can take on many, many forms. It might include TV, print, web design, search, viral, or any combination of it all. And it just so happens that we're wild about doing it all. But to make it truly work together, we have to work together, too. With no pre-conceived notions. No barriers to creativity. And no silos. Just smart, talented, passionate people with a clear view of the horizon.

Opening Hours

Monday 08:30 - 17:30
Tuesday 08:30 - 17:30
Wednesday 08:30 - 17:30
Thursday 08:30 - 17:30
Friday 08:30 - 17:30

Telephone

(214) 634-4411

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