Beckie Kirker Creative

Beckie Kirker Creative Personal Marketing Agency focusing on brand and print: Creative Direction Art Direction Campaigns Brand Building Brand Management Brand Voice & Narrative Editorial Brand Photography Editorial Senior & CEO Portraits Graphic Design

BRAND PRINT WEB

Mission: Beckie Kirker Creative is a personal marketing agency focused on bringing the big picture to life through strategy, design, messaging and photography. As the champion of your brand, we creatively and consistently craft fresh concepts and authentic B2B & B2C communications.

Lettering Holy Week graphics with the Apple Pencil for Christ Community Lutheran Church Leesburg
04/03/2020

Lettering Holy Week graphics with the Apple Pencil for Christ Community Lutheran Church Leesburg

I was able to sneak in and document this family right before things started to shut down. Welcome Judah Owen! What a ble...
04/01/2020

I was able to sneak in and document this family right before things started to shut down. Welcome Judah Owen! What a blessing you are.

03/06/2020
Beckie Kirker Photo

It's about time we say it outloud - although this is not new news!

My two brands have joined forces! www.beckiekirkercreative.com
This page will remain up as an archive, but to stay up to date with new happenings and projects, head over to Facebook.com/beckiekirkercreative.

Operating as two separate brands just doesn't make sense anymore. We love telling stories creatively, through photography, brand work, campaigns, and print!

Beckie Kirker Creative is a personal marketing agency focused on bringing your story to life through strategy, design, messaging and photography. As the champion of your brand, we creatively and consistently craft fresh concepts and authentic B2B & B2C communications for businesses across the country.

BKC is taking on a limited number of editorial shoots. After 15 years of long and rewarding hours shooting weddings, we are shifting focus to smaller, more intimate affairs and elopements, graduate photography, and editorial family sessions (although once in a while I may shoot a wedding for a friend *wink*). Our photo-only website will remain up for proofing and showcasing our lifestyle and narrative works.

As always, thank you to our amazing family of supporters! BKC would not be here without you!

Scam alert - targeting graphic designers specifically. This scam has been going around for several years which I found a...
03/05/2020

Scam alert - targeting graphic designers specifically. This scam has been going around for several years which I found after a quick google search. It's stemming from a call center of scammers, all sending almost the same emails to designers. This 'perspective client' didn't answer my questions, was pushy, and was overly eager to pay me. All giving me red flags. Not to mention the all caps bullets, spelling his name different than in his email address, and the details residing with another consultant, who I'd have to PAY TO GET INFO FROM. I didn't fall for it, but it sure feels creepy getting targeted. Be aware.

Such a sweetheart, this one
02/14/2020

Such a sweetheart, this one

How CUTE is this dapper little gent?! Bowties on little dudes are the best!
02/14/2020

How CUTE is this dapper little gent?! Bowties on little dudes are the best!

Breathing room. White space. Margins. These are types best friends. They all play into the readability of your materials...
02/05/2020

Breathing room. White space. Margins. These are types best friends. They all play into the readability of your materials. Generally speaking, If your content is running edge to edge, and is large, it will actually be harder to read than a much smaller font with breathing room. A properly proportioned font with room to breathe makes all the difference to your reader.

02/03/2020

New York Life
GOOGLE 😭😭😭
Cheeeeeeetttooosssss

Lucketts Musical Programs are back from the Press! Lots of fun to work on one of my favorite story lines and sprinkle in...
01/23/2020

Lucketts Musical Programs are back from the Press! Lots of fun to work on one of my favorite story lines and sprinkle in little parrot and chimneysweep details throughout. Canterbury Graphics in Leesburg did an excellent job with the printing.

Beckie Kirker Creative's cover photo
01/08/2020

Beckie Kirker Creative's cover photo

Beckie Kirker Creative
01/08/2020

Beckie Kirker Creative

2020 is coming at me with a fresh, blank page, ready to be filled with dreams and doodles.
01/01/2020

2020 is coming at me with a fresh, blank page, ready to be filled with dreams and doodles.

BKC was surprised with an inaugural Christmas party yesterday! I am beyond thankful for my friends who have been so supp...
12/20/2019

BKC was surprised with an inaugural Christmas party yesterday! I am beyond thankful for my friends who have been so supportive of me and my biz. #womenrock #eastcoastrightcoast

Beckie Kirker Creative
12/18/2019

Beckie Kirker Creative

Beckie Kirker Creative's cover photo
12/18/2019

Beckie Kirker Creative's cover photo

Reimagining a new company overview brochure for MagnaDrive. Here's a layout from the vault. Always fun to see how a bran...
12/18/2019

Reimagining a new company overview brochure for MagnaDrive. Here's a layout from the vault. Always fun to see how a brand evolves.. or in this case, revolves!

Tis the season! Part 1 of a flu season campaign. Aimed at healthcare workers, created for BOWMAN. Concept, copy and desi...
12/17/2019

Tis the season! Part 1 of a flu season campaign. Aimed at healthcare workers, created for BOWMAN. Concept, copy and design for flyers, emails, campaign web landing page and icons.

Today is the Go-Live for CCLC's new site. Since a website is a living thing, we'll continue to roll out more features in...
12/12/2019

Today is the Go-Live for CCLC's new site. Since a website is a living thing, we'll continue to roll out more features in the new year, including a member's only section with directory. Check it out! www.christcommunityleesburg.org

Walt was the creator of Mickey, as well as the voice of Mickey! Did you know he originally wanted to name the mouse Mort...
12/10/2019

Walt was the creator of Mickey, as well as the voice of Mickey! Did you know he originally wanted to name the mouse Mortimer? His wife said that was too pretentious and suggested Mickey. It stuck! When it came time to make a movie, Walt realized Mickey could use some updating. He was so close to Mickey and his current ‘look’, that he hired Fred, who made the mouse into who we know today. Great leaders recognize their own weaknesses. They welcome others' ideas and recognize their team's talents. What fun it would have been to work with Walt!

Back from a magical trip to Disney. My youngest kept pointing out hidden mickeys... reminding me just how important the ...
12/09/2019

Back from a magical trip to Disney. My youngest kept pointing out hidden mickeys... reminding me just how important the smallest of details are. Even on the cover of a 🕳, your brand and consistency have the chance to inspire.

It sure makes my day to hit the mark on a project! And to know I’m working with great people. I am my own harshest criti...
11/27/2019

It sure makes my day to hit the mark on a project! And to know I’m working with great people. I am my own harshest critic, as well as a perfectionist, pretty much always having imposture syndrome like so many other creatives. Got this short email from a client today and now I’m rolling into the Thanksgiving holiday a little lighter. Which just means more room for turkey and rolls! Make someone’s day today with an expression of gratitude or a simple compliment... cuz damn it feels good to be a gangsta (this email brought that diddy to mind right away 😂).

Recent editorial portraits of Garet - Pastor of a new church plant in Leesburg. Plus, I've included some info about edit...
11/25/2019
Editorial Portraits / Brand Photography

Recent editorial portraits of Garet - Pastor of a new church plant in Leesburg.

Plus, I've included some info about editorial portraits and brand photography. Because the standard CEO portrait needs a fresh upgrade, and your business needs to be showcased for all it truly is!

Christ Community Lutheran, Leesburg

Cheers to friday!
11/22/2019

Cheers to friday!

Saved my client a few hundred bucks by running a job two-up on press with the same back. My little assistant is helping ...
11/19/2019

Saved my client a few hundred bucks by running a job two-up on press with the same back. My little assistant is helping me divide 1000 mixed postcards into their own stacks this afternoon!

Cards for CCLC came in! I created two versions - one with regular contact info, and another with an invitation on the ba...
11/08/2019

Cards for CCLC came in! I created two versions - one with regular contact info, and another with an invitation on the back for congregation members to give out to anyone asking when services are etc. I'm so happy with the paper! It's super smooth and buttery :)

My first greeting card printed on an offset press back in 2004, while I was at Bird Design in Grand Rapids, MI. Happy me...
11/07/2019

My first greeting card printed on an offset press back in 2004, while I was at Bird Design in Grand Rapids, MI. Happy memories!

Editorial shoot and branding for The Breakdowns, based in WA
10/23/2019

Editorial shoot and branding for The Breakdowns, based in WA

10/18/2019
Magnadrive Copper + Magnet Demonstration

We worked with the team at Gravit digital to produce this video highlighting the core of MagnaDrive technology. We incorporated a link to this and other features in the new catalog - making an interactive learning experience.

https://youtu.be/A5kMAnsF0GQ

Ever wonder how MagnaDrive's technology works? See how a rare earth magnet interacts with a copper disc in this video!

Walked into the UPS store today and was greeted with the ‘ing’ campaign. Have you seen it? Love the commercials by Ogilv...
10/18/2019
The UPS Store TV Commercial, 'Every Ing at the Market'

Walked into the UPS store today and was greeted with the ‘ing’ campaign. Have you seen it? Love the commercials by Ogilvy. Campaign looks to be created in house by UPS senior marketing vp. Well done. Enjoy! https://ispot.tv/a/IUgw

When she sees her friend Erik at the grocery store, this woman casually says that she didn't know he was working at The UPS Store and she thought UPS just did shipping. But, Erik is ready to provide her with a list of services she didn't ask for, including printing, notarizing, shredding and mailbox...

Some quick tips for non-designers. Hierarchy, white space, and my favorite from design school - Don't guild the lilly!
10/15/2019
25 epic graphic design tips for non-designers – Learn

Some quick tips for non-designers. Hierarchy, white space, and my favorite from design school - Don't guild the lilly!

From font pairing and scale, to alignment and white space, let this ultimate guide help you through the pits and peaks of the graphic design process.

Beckie Kirker Creative
10/08/2019

Beckie Kirker Creative

Beckie Kirker Creative's cover photo
10/08/2019

Beckie Kirker Creative's cover photo

Campaign creation, messaging and management across Direct Mail, Email, Pocket brochure, Landing pages, Social Media and ...
09/19/2019

Campaign creation, messaging and management across Direct Mail, Email, Pocket brochure, Landing pages, Social Media and Video. (see videos under video section of FB)

Campaign creation, messaging and management across Direct Mail, Email, Pocket brochure, Landing pages, Social Media and Video. (see videos under video section of FB)

Beckie Kirker Creative's cover photo
09/19/2019

Beckie Kirker Creative's cover photo

Beckie Kirker Creative's cover photo
09/19/2019

Beckie Kirker Creative's cover photo

09/19/2019
Pride & Leadership

The story behind your brand is so important. We needed customers to know why BOWMAN does what they do, including the passion and experience behind it all. Creative & art direction by Beckie Kirker Creative. Video by the incredible duo of Brian Russell and Jake Warren of Finestrino Film.

09/19/2019
Inspiration

The story behind your brand is so important. We needed customers to know why BOWMAN does what they do, including the passion and experience behind it all. Creative & art direction by Beckie Kirker Creative. Incredible video by Brian Russell and Jake Warren of Finestrino Film.

09/19/2019
Innovation

The story behind your brand is so important. I helped make these for BOWMAN as part of a large campaign. We needed customers to know why BOWMAN does what they do, including the passion and experience behind it all. Creative & art direction by Beckie Kirker Creative. Incredible video by Brian Russell and Jake Warren of Finestrino Film.

09/19/2019
Experience

The story behind your brand is so important. This series of videos was created to tell the passion & experience behind the BOWMAN story. Creative & art direction by Beckie Kirker Creative. Incredible video by Brian Russell and Jake Warren of Finestrino Film.

A selection of logos and brand work from over the years
09/19/2019

A selection of logos and brand work from over the years

A selection of logos and brand work from over the years

MagnaDrive came to us with the task of reworking antiquated product cut sheets and other materials into a new catalog. T...
09/19/2019

MagnaDrive came to us with the task of reworking antiquated product cut sheets and other materials into a new catalog. The originals lacked the full story and it was hard to glean any information from them because of the lack of organization. We were missing cohesive writing, good photography, easy to find product info, and actual understandable stats.

We only had 3 months to create something epic together.

BKC began with learning. We don't pretend to be engineers of anything other than good ideas, so there was a lot of work to do to fully immerse ourselves in the technology and terminology. Once we understood fully exactly how the products worked and who the company was, we began the process of telling the story. Custom photography paired with clean design, fast facts and stats and carefully crafted messaging makes the information easy to find and read for anyone–from a busy engineer to a project manager to a layperson. We worked with Gravities digital to bring videos of the products to life, with QR codes built in so those perusing the catalog could truly experience the brand.

Now a powerful sales tool, customers can read case studies about each product in the catalog and see the actual percentage of energy savings they can expect with MagnaDrive technology.

MagnaDrive came to us with the task of reworking antiquated product cut sheets and other materials into a new catalog. The originals lacked the full story and it was hard to glean any information from them because of the lack of organization. We were missing cohesive writing, good photography, easy to find product info, and actual understandable stats.

We only had 3 months to create something epic together.

BKC began with learning. We don't pretend to be engineers of anything other than good ideas, so there was a lot of work to do to fully immerse ourselves in the technology and terminology. Once we understood fully exactly how the products worked and who the company was, we began the process of telling the story. Custom photography paired with clean design, fast facts and stats and carefully crafted messaging makes the information easy to find and read for anyone–from a busy engineer to a project manager to a layperson. We worked with Gravities digital to bring videos of the products to life, with QR codes built in so those perusing the catalog could truly experience the brand.

Now a powerful sales tool, customers can read case studies about each product in the catalog and see the actual percentage of energy savings they can expect with MagnaDrive technology.

Visual Identity for local Doula
09/19/2019

Visual Identity for local Doula

Visual Identity for local Doula

Complete brand and visual identity package for Western US based recycled pallet service company. Logo, ID Package, Brand...
09/19/2019

Complete brand and visual identity package for Western US based recycled pallet service company. Logo, ID Package, Brand Guide, Power Point, Creative Direction for Signage and more

Complete brand and visual identity package for Western US based recycled pallet service company. Logo, ID Package, Brand Guide, Power Point, Creative Direction for Signage and more

New visual identity for this West Bend, WI based therapeutic massage business.
09/19/2019

New visual identity for this West Bend, WI based therapeutic massage business.

New visual identity for this West Bend, WI based therapeutic massage business.

Address

312 E Market St
Leesburg, VA
20175

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Videos

Brand Building & Story Telling

Beckie Kirker Creative develops ongoing relationships with companies looking to expand their brand and marketing reach, by developing concepts, campaigns, and collateral with the big picture in mind.

Let’s lean in. Listening is my favorite part, because writing, creating, and marketing your brand requires a deep dive into who you are. I’m here to learn all about your industry, your history and where you want to go, and asks lots of questions. It allows me to speak about your brand as though it is my own, making for spot-on messaging and creative.

Let’s print. In a day when most communication is instantaneous and screen-based, I place a high value on printed brand materials and printed photographs. Holding a piece that's been mailed or given has a lasting presence, and shows extra thought beyond that of an image or email scrolling by. While I create digital assets, design websites and work on social media, don't be surprised if the first thing I recommend is something your audience can touch.

Let’s show the world who you are. Over the course of my career I've had the privilege of working across a diverse range of industries, each with different needs - from zoos and non-profits, to engineering and healthcare. But my mission always remains the same–creating and becoming the voice, the design, and the biggest champion of each brand.

Let’s create. beckiekirkercreative.com [email protected]

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