Conveyance Marketing Group

Conveyance Marketing Group Strategic, Seamless, Sustainable Marketing
We are a team of bright, innovative and talented veteran marketers dedicated to big ideas, fresh insights and measurable results. Our unique blend of technical, creative, business and project management expertise enable us to build programs that deliver tangible results for our clients. Our clients include visionary start-ups, nonprofit organizations and associations, government agencies and Fortune 1,000 companies. We’ve helped them build brand recognition, increase visibility, build pipeline, manage leads, acquire customers and sell products. We are passionate about our business and enjoy what we do. Conveyance was formed based on the premise that doing great work and having fun in the process are not mutually exclusive. Our clients put their marketing challenges, ideas, hopes and dreams in our hands and count on us to do good work and get it right. And we do. We are committed to developing and producing the most concise and effective marketing and communication programs for all our clients – we’ll walk you through the whole process, from marketing plan, to creation, to placement – for whatever your marketing needs. Let us help you get you where you want to go!
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Conveyance is a one-stop-shop for all your marketing needs … a marketing department if you don’t already have one and extra horsepower if you do. Whether your are just starting out and need to create an identity or already established and need an extra set of hands, we’ll assist you in developing integrative marketing solutions that will accelerate your market penetration and convey your message accurately and convincingly to your target audience. With Conveyance Marketing Group, you get the sales and marketing expertise you need without having to hire staff. That means more marketing dollars going directly toward projects vs. overhead; plus it allows you to focus your efforts on your core competencies. When it comes to marketing, we’ve done it all … and with passion, expertise and a creative flair. Our core competencies are: * Building practical, affordable marketing plans * Branding that help your name to stand out in a crowd * Developing professional, eye-catching, easy-to-use websites * Writing killer, convincing copy for your sales tools * Optimizing your web investment * Leveraging the power of new media * Building your pipeline From identity development, to simple marcom strategies, to the creation and implementation of complete marketing plans, we are ready to take you where you need to go.

Do you have finely tuned emotional intelligence? This is the most elusive of "skills" but it is one of the most valuable...
06/02/2020
Council Post: How Emotional Intelligence Can Impact Your Marketing Strategy

Do you have finely tuned emotional intelligence? This is the most elusive of "skills" but it is one of the most valuable. Almost INVALUABLE in marketing.

#EQ #emotionalintelligence #marketingsavvy #marketing tips #CMG #tone #marketingstrategy

Once you know what consumers think of your business, you can use that information to fine-tune your brand image.

A very Happy Birthday to our Hannah, who makes our world a better, happier (and aesthetically balanced) place.  Celebrat...
05/29/2020

A very Happy Birthday to our Hannah, who makes our world a better, happier (and aesthetically balanced) place.

Celebrating you at a safe social distance!

What exactly does “millennial-friendly” mean? We’re diving into some of the top things you can do to make your website a...
05/29/2020
How to Make Websites Millennial-Friendly

What exactly does “millennial-friendly” mean? We’re diving into some of the top things you can do to make your website appeal to millennials. Read on here:

https://bit.ly/2TOOj1Y

#CMG #marketing #millenials #keepitreal

What exactly does “millennial-friendly” mean? We’re diving into some of the top things you can do to make your website appeal to millennials.

How does a company approach personalized advertising in a way that doesn't break the bank? These 14 experts tell us how....
05/28/2020
Council Post: 14 Tips For Personalizing Marketing Campaigns On A Budget

How does a company approach personalized advertising in a way that doesn't break the bank? These 14 experts tell us how.

#marketing #CMG #personalizedmarketing #targetmarketing #marketingbudget #marketingnews #newsyoucanuse #marketingtoday

https://bit.ly/2TCeF7a

How does a company approach personalized advertising in a way that doesn't break the bank? Agency pros share how businesses can engage in customized marketing without having to spend too much on its implementation or sacrificing efficiency.

All that time you spend writing and scheduling posts won’t make a difference unless users actually read them.https://bit...
05/27/2020
Nine Elements of An Impactful Social Media Post

All that time you spend writing and scheduling posts won’t make a difference unless users actually read them.

https://bit.ly/2McRyMB

#CMG #socialmedia #socialmediatips #newsyoucanuse #marketing #socialmediamarketing #effectivesocialmedia

So you have a website, a social media account, and followers - congratulations!

While some marketing strategies created pre-pandemic may be able to pivot, we need to re-evaluate what we stand for movi...
05/26/2020
How Marketers Steer Their Brands Forward

While some marketing strategies created pre-pandemic may be able to pivot, we need to re-evaluate what we stand for moving forward. The opportunity for effectiveness is to adapt to the new ways we live.

#CMG #newnormal #marketing #Forbes #Coronavirus

https://bit.ly/2TJvhKq

Which brands survive and which brands vanish? Here's why winning brands will create new relationships with consumers.

Timeline Photos
05/25/2020

Timeline Photos

Time to stop using the canned language of Covid-19 and start talking about what you're ACTUALLY doing. https://bit.ly/3b...
05/21/2020
How COVID-19 Is Changing The Language Of Marketing

Time to stop using the canned language of Covid-19 and start talking about what you're ACTUALLY doing.

https://bit.ly/3bTWMXP

#CMG #coronavirus #Covid_19 #pandemicmarketing #newnormal #looktothefuture #marketingnews #communication

How have changes in consumer behavior altered the way marketers communicate? In some cases, the shift has been dramatic.

Marketers need to take on a three-horizon approach and do them well simultaneously: navigate the now, plan for recovery ...
05/20/2020
McKinsey On Marketing In The Age Of COVID-19

Marketers need to take on a three-horizon approach and do them well simultaneously: navigate the now, plan for recovery and shape the next normal. Tall order? Oh yes. If it was easy, everyone would be doing it.

#CMG #marketingnews #Covid_19marketing

https://bit.ly/3bNuL47

Speed, agility and adaptability... from the McKinsey vantage point, these are the qualities marketers need right now.

Now, more than ever.  Keep it funny.  #CMG #keepitfunny #humor #makethemlaugh #keepthemlaughing #marketinghumor #lol
05/19/2020
Watch: The Marketoonist on the importance of humour right now

Now, more than ever. Keep it funny.

#CMG #keepitfunny #humor #makethemlaugh #keepthemlaughing #marketinghumor #lol

As coronavirus continues to impact marketers' behaviour, Tom Fishburne explores why humour is important in tough times both for communicating with customers and your teams.

While the coronavirus has increased internet usage exponentially, it has also caused search traffic to business websites...
05/18/2020
Why SEO Is More Important Than Ever—Yes, Even During COVID-19

While the coronavirus has increased internet usage exponentially, it has also caused search traffic to business websites to plummet in many industries. Does this mean that SEO is useless for your business at the moment? Absolutely not. Read more here:

#CMG #SEO #marketingtips #pandemicmarketing #coronavirus #b2b

While the coronavirus has increased internet usage exponentially, it has also caused search traffic to business websites to plummet in…

05/15/2020
Danielle Graduates!

We are so proud of our college graduate, Danielle Anderson, who walked the "stage" with flair tonight during Virginia Tech's virtual commencement.

You have a bright future ahead; we are so happy to be a part of it!

#GoHokies #VT2020 #Graduation2020

05/15/2020

Celebrating another quarantine Birthday! Happy Birthday, Jodi Hazard Mallon! Glad we could all (including Brady) visit you on your special day... six feet apart of course❤️🎉

Yes, it turns out you CAN network without leaving your house.  Read more here: #CMG #pandemicmarketing #coronavirus #mar...
05/14/2020
5 ways to network without leaving your house

Yes, it turns out you CAN network without leaving your house. Read more here:

#CMG #pandemicmarketing #coronavirus #marketingtips #newnormal #socialdistancing

Social gatherings are out these days, but that doesn't mean you can't continue to network.

How one of our favorite local restaurants, @TheWineKitchen is preparing and adjusting to what is certainly a new "normal...
05/11/2020
Why the restaurant you come back to will be different

How one of our favorite local restaurants, @TheWineKitchen is preparing and adjusting to what is certainly a new "normal." Adaptability and hope is how we all survive.

#eatlocal #LoudounCounty #strongertogether2020 #Leesburg #Frederick #Covid_19 #community #thewinekitchen

The outpouring of community support for local restaurants has been nothing short of amazing. So many people have found their own way to help so many of our local restaurants.

On this National Day of Prayer we offer ours for the healthcare workers who are risking their lives each and every day t...
05/07/2020

On this National Day of Prayer we offer ours for the healthcare workers who are risking their lives each and every day to care for the sick in their communities.

#nationaldayofprayer #strongertogether #community #neighborshelpingneighbors

Right now, focus your marketing on driving short-term wins.  The long term still matter, but they will also still be the...
05/07/2020
How to Strike the Right Tone With Your COVID-19 Marketing Messaging

Right now, focus your marketing on driving short-term wins. The long term still matter, but they will also still be there. Read more here:

https://bit.ly/2A602lK

#CMG #Covid_19 #coronavirus #pandemicmarketing #newnormal #marketingtips #strongertogether #marketingnews

We’ve asked marketing experts how brands can strike the right tone for their messaging, and what the goal for marketers should be during these tough times.

Fellow glasses wearers:  How to be able to see when you're wearing a mask. #Covid_19 #wearyourmask #coronavirus #newsyou...
05/05/2020
How to stop your glasses from fogging up when you wear a mask

Fellow glasses wearers: How to be able to see when you're wearing a mask.

#Covid_19 #wearyourmask #coronavirus #newsyoucanuse #CMG #strongertogether

It's a pesky problem: As soon as you strap on your cloth face mask and head out the door, your glasses fog up.

In these difficult times, tread carefully on how many eggs you require of your Golden Goose.  #emailmarketing #customerl...
05/04/2020
Email Marketing Is Your Golden Goose - Don’t Kill It

In these difficult times, tread carefully on how many eggs you require of your Golden Goose.

#emailmarketing #customerloyalty #Covid_19 #marketingtips #CMG

Email marketers risk damaging their brand and customer loyalty by mailing too many offers that customers don't want.

Our lead off article this quarter is, 2020: The Year of the Customer. This human-first philosophy anchors all of the tre...
05/01/2020
Convey It - 2020 Marketing Trends

Our lead off article this quarter is, 2020: The Year of the Customer. This human-first philosophy anchors all of the trends that we have spotted, predicted, and explained in this issue.

The take away of every article focuses on this: when you think about your customer as a person rather than a transaction, and use data and insights to understand what they value and where your product or service fits into their lives, you will develop stakeholders, brand ambassadors, and loyal fans.

2020 will be the year of the customer. Everything we do needs to focus on the customer experience (CX).

Have you traditionally avoided phone calls, preferring the low-risk commitment of the text? Our current social isolation...
04/24/2020
How coronavirus has transformed the way we communicate

Have you traditionally avoided phone calls, preferring the low-risk commitment of the text? Our current social isolation may be forcing you out of that comfort zone in an abrupt way.
#Covid_19 #newnormal #communication #comfortzone #socialanxiety #texting

Our relationship with voice and video chat is changing in the Covid-19 era. How should those who dislike phone and video chat handle the influx of calls?

Is gender marketing a good idea?  Evidence suggests it is not.  #CMG #gendermarketing #marketingtips #knowyouraudience
04/23/2020
Why Gender Marketing Repels More Than Sells

Is gender marketing a good idea? Evidence suggests it is not.

#CMG #gendermarketing #marketingtips #knowyouraudience

Just how far will women go to avoid products labeled "for women?" Research explores why gender marketing usually offends the very people a company is trying to attract.

Address

213 Loudoun St., Southwest
Leesburg, VA
20175

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

(703) 777-6280

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Comments

I took my word a little to literal last year. But happy to report I did at least LIVE through my heart surgery. This year my word is GO! I need to go when asked, go without a friend, go see more things, go for a walk, etc. What is your word this year and why?
I plan on going ... who wants to join me?
Good grub, good conversation and sly product placement at Captain Catoctin's Crabs & Concoctions...