11/12/2014
20% increase in programmatic spend projected between now and 2018. $3 - 18 billion. Media focus is clear as day #RTB http://ow.ly/Eaw2p
Digital Media. Smarter. TRAFFIQ strives to simplify the countless options you face in digital media planning and buying. We provide optimal media solutions and strategies to accomplish your business goals.
(1)
Our diverse digital solutions include: media planning and buying (includes social, mobile and video), strategic media consulting, campaign management and optimization (includes analytics and reporting), SEM and SEO and Real-time Bidding (RTB) Trading Desk. As a leader in the constantly evolving space, we are determined to demystify digital media by staying abreast of these ever-changing dynamics. Because we were born from technology, we are uniquely positioned to keep our finger on the pulse of the digital universe. With creative thinking, a strategic approach and a focus on in-depth analytics, we achieve your desired results.
Mission: TRAFFIQ strives to simplify the countless options you face in digital media planning and buying.
Operating as usual
20% increase in programmatic spend projected between now and 2018. $3 - 18 billion. Media focus is clear as day #RTB http://ow.ly/Eaw2p
Stats on digital transformation, the success from digital and of course the benefits. #Infographic #Digitial #Media http://ow.ly/E43at
CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they’re deeply involved in the...
A lot of confusion over the term "programmatic", many believe it's only RTB. View a brief 10 point lesson w/ @Iab http://ow.ly/DRPvD
The Definitive Guide To The Digital Display Ad Ecosystem. View the breakdown via Iab #DigitalAdvertising #RTB http://ow.ly/DJ0bQ
Learn the intricacies of how advertising messages are delivered to consumers in our digital advertising ecosystem as columnist Peter Minnium...
Growth ahead for native video placements is enormous. Tumblr pushes the mark for a creative approach #NativeAds http://ow.ly/DDTMS
As Tumblr continues to grow its audience, the blogging site also hopes to grow its advertising revenue by rolling out auto-playing video content to...
So mass marketing through traditional media no longer makes sense. ~ @wsj #Programmatic #Digital Media http://ow.ly/DvLXp
The cold prevention brand Zicam is aggressively moving into programmatic advertising.
A time-in-view metric could replace the standard impression as a universal currency for ad units. The education of a new standard starts now.
http://ow.ly/DpjYm
A survey from Digital Content Next found that 80% of "premium" publishers are interested in pricing and selling their advertising inventory...
2014 has seen the most dramatic growth and expansion in programmatic advertising to date. #DigitalMedia #TRAFFIQ http://ow.ly/Di9u2
According to new eMarketer estimates, US programmatic digital display ad spend will grow 137.1% to eclipse $10 billion this year, or 45.0% of the...
“Any device with a screen allows for an interesting opportunity.” http://ow.ly/Daipe
Even before wearable technology gains widespread popularity, advertising companies are devising ways to deliver marketing messages directly to...
Pharma has taken the lead for most responsive vertical with the highest viewability rates. http://ow.ly/D2x8D
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from its eighth annual Online Marketing...
Snapchat introduced ads to its messaging platform this weekend. Social media is embracing advertising. http://ow.ly/D2gwd
Snapchat Sees First Ads - 10/20/2014
We're growing! Happy to welcome Brooks Welsh to the team. He's previously worked at LivingSocial, Vocus and The Baltimore Sun. In high school, Brooks was in a classical choir (believe it or not) that traveled to places such as Iceland to perform. Glad to have you, Brooks!
Local small businesses are the great-untapped segment for Facebook and is one that has massive potential. http://ow.ly/CuJC9
It is well known that Facebook, as an advertising medium, is highly effective for big brands to get through to customers in a highly targeted and...
A refresher for anyone who has heard this phrase and either forgot the difference between them or who never knew the difference in the...
A refresher for anyone who has heard this phrase and either forgot the difference between them or who never knew the difference in the first place.
The Facebook-WhatsApp deal, valued at $19 billion, has officially closed. A lot of courting and then approval from the parentals (Federal Trade Commission) lead to this new promising partnership. http://ow.ly/CuLTf
The Facebook-WhatsApp deal, valued at $19 billion, has officially closed. Facebook first announced the acquisition in February, and the Federal...
60 percent of digital traffic comes via smartphones and tablets. http://ow.ly/CfqG9
Advertising Week wrapped up last night after four days of marketers discussing industry issues while revealing data that show how certain ideas are...
Check out TRAFFIQ in iMedia! "In the world of digital media, it is common that technology-managed campaigns often need to "come off the platform" to be managed more intimately by a human."
http://ow.ly/BRYTO
The new price of technology is 99 cents. It's a disposable price, yet a major barrier to entry for many consumers in today's app stores. Mobile app...
We are so excited to share our new website with you! Take a few seconds and check it out! http://ow.ly/BvugT
TRAFFIQ is for brand and agency marketers who use digital media to drive their brands’ messages, revenues, and overall business goals.
Niche products and services can be defined as having a small or specialized audience, having perhaps no audience, or being so ahead of the curve that consumers just don't know that they need your product -- yet. http://ow.ly/A4aTl
If the web is a global marketplace, then why is nobody searching for the products you sell? Low volume can't always be solved with more hair...
Check out our very own Search Manager, Sandra Leung, published in iMedia Connection! http://ow.ly/A3ZmY
If the web is a global marketplace, then why is nobody searching for the products you sell? Low volume can't always be solved with more hair...
Crucial to winning this new account was TRAFFIQ’s search engine marketing ability to target niche consumer groups. http://ow.ly/zHTzG
NEW YORK (July 29, 2014) TRAFFIQ (www.traffiq.com) a digital media agency, today announced a new partnership with Aetrex Worldwide (www.aetrex.com)...
We will manage digital display and SEM campaigns that drive online sales and increase customer awareness for Aetrex. http://ow.ly/zHThM
NEW YORK (July 29, 2014) TRAFFIQ (www.traffiq.com) a digital media agency, today announced a new partnership with Aetrex Worldwide (www.aetrex.com)...
We're excited to announce our partnership with Aetrex on digital for their comfort and wellness footwear products! http://ow.ly/zHSkv
NEW YORK (July 29, 2014) TRAFFIQ (www.traffiq.com) a digital media agency, today announced a new partnership with Aetrex Worldwide (www.aetrex.com)...
TRAFFIQ folks at the @adclubny @redbooks sponsored AdThink event! Glad to be among the best & brightest in ad/tech.
Have you seen our latest blog post? "Mobile Ad Spending Surges with Social Media Growth" http://ow.ly/yr8o7
Mobile Ad Spending Surges with Social Media GrowthPosted on June 20, 2014 by adminThe decades of dominance experienced by print and television...
We just launched "The TRAFFIQ Report", our new company blog! Check it out and stay tuned for some great content. http://ow.ly/ygh9P
Mobile Ad Spending Surges with Social Media GrowthPosted on June 20, 2014 by adminThe decades of dominance experienced by print and television...
We're growing! Veronica Donahue joins the TRAFFIQ team as our new Media Planner. Veronica comes to us from Digitas, where she worked on digital and traditional campaigns for American Express and Motorola. She is a Temple University alum and a native New Yorker. We're happy to have you, Veronica!
We are growing. Come join an awesome team of people. http://lnkd.in/dfR2CKs
TRAFFIQ has evolved from a technology company into a full service digital media agency serving national, regional and local clients throughout the...
Thanks @northsidefest for having us! Here is @lorigo alongside Joe Fernandez @Klout and Lockhart Steele @voxmediainc
We're at the Wythe Hotel in Brooklyn for this year's Northside Festival. TRAFFIQ CEO Lori Goldberg has joined the “Road to Acquisition” panel as a guest speaker. http://ow.ly/xOfkU
Lori Goldberg Panels at Northside FestivalPosted on June 6, 2014 by adminTRAFFIQ CEO Lori Goldberg has joined the “Road to Acquisition” panel as a...
We had a great time Friday night at the Caribbean Tourism Organization's "Rum and Rhythm" benefit night. Check out the Curacao booth!
TRAFFIQ CEO @lorigo has joined the “Road to Acquisition” panel as a guest speaker at this year’s Northside Festival. http://ow.ly/xN7Ex
Lori Goldberg Panels at Northside FestivalPosted on June 6, 2014 by adminTRAFFIQ CEO Lori Goldberg has joined the “Road to Acquisition” panel as a...
We're seeking an entry level SEM Associate. Could it be you (or someone you know)? http://ow.ly/xImOm
We're hiring! http://ow.ly/xAqJ2
TRAFFIQ has evolved from a technology company into a full service digital media agency serving national, regional and local clients throughout the...
462 7th Ave
New York, NY
10018
Interactive Advertising, Online Media, Ad Serving, Digital Media, Agency, Ad Operations, Real Time Bidding, Media Planning, Trading Desk, Digital Strategy, Social Media, Mobile, Video, Local, Search
Be the first to know and let us send you an email when TRAFFIQ posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Send a message to TRAFFIQ:
ShowroomCL ~ Callula Lillibelle
213 W 35th St