Toro-Labs

Toro-Labs Looking for a partner to build your web or mobile app? Toro-Labs helps the best companies build great products. Contact us at [email protected].
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Driven by our desire to build interesting things, for years we have used our skills to bring ideas to life. We have built our own ideas and we have helped others build theirs. We have built video game consoles, robots, LED displays, artificial intelligence processors, software, websites and apps. We are constantly creating solutions for government agencies, digital agencies, big and small companies, and startups.

Mission: Toro-Labs is a small team of engineers, designers and innovators who want to change the world by applying technology. Every day, we wake up with the aim of building the future, a better one.

Operating as usual

"People use their mobile devices to shop more than ever before. But the average mobile retail site doesn't live up to ex...
07/25/2016
Why Marketers Should Care About Mobile Page Speed

"People use their mobile devices to shop more than ever before. But the average mobile retail site doesn't live up to expectations—leading brands to lose customers and sales. To find out which factors lead to mobile site underperformance, Google partnered with SOASTA, a leading analytics company."
(via Google)

New research from Google reveals the factors that cause your mobile site to underperform.

07/12/2016
a16z Podcast: Software Programs the World – Andreessen Horowitz

"All of a sudden you can program the world" — it’s the continuation of the software eating the world thesis we put out over five years ago, and of the trajectory of past and current technology shifts.

(via Andreessen Horowitz)

machine & deep learning a16z Podcast: Software Programs the World with Marc Andreessen, Ben Horowitz, Scott Kupor, and Sonal Chokshi artificial intelligence big data bio cloud infrastructure innovation clusters internet of things machine & deep learning open source quantum computing SaaS culture man...

"I saw dozens of pitches for what was essentially YouTube between 1998 and 2005. But when YouTube launched, it was prett...
07/11/2016
Nailing It – AVC

"I saw dozens of pitches for what was essentially YouTube between 1998 and 2005. But when YouTube launched, it was pretty clear pretty quickly that they had nailed it and nobody else before them had."

Nailing It I saw dozens of pitches for what was essentially YouTube between 1998 and 2005. But when YouTube launched, it was pretty clear pretty quickly that they had nailed it and nobody else before them had. I saw way more pitches for what was essentially Pokemon Go between the arrival of the iPho...

"Lessons Learned From A First-Time Appreneur"(via Smashing Magazine)
04/14/2016
Lessons Learned From A First-Time Appreneur

"Lessons Learned From A First-Time Appreneur"
(via Smashing Magazine)

There are over two million iOS apps and almost as many Android apps in the growing app economy.

"The Design Issue 2016"(via Bloomberg)
04/13/2016
The Design Issue 2016

"The Design Issue 2016"
(via Bloomberg)

25 original thinkers solve all your problems

"Facebook Bets on a Bot Resurgence, Chattier Than Ever"(via The New York Times)
04/12/2016
Facebook Bets on a Bot Resurgence, Chattier Than Ever

"Facebook Bets on a Bot Resurgence, Chattier Than Ever"
(via The New York Times)

The social giant is opening up its messaging app so that any outside company, like Applebee’s or 1-800-Flowers, can create a bot capable of interacting with real people.

From flirting to breaking up, social media and mobile phones are woven into teens’ romantic lives.(via Pew Research Cent...
04/04/2016
Teens, Technology and Romantic Relationships

From flirting to breaking up, social media and mobile phones are woven into teens’ romantic lives.
(via Pew Research Center)

From heart emojis on Instagram to saying goodbye to a relationship with a text message, digital technology plays an important role in teen relationships.

03/14/2016
a16z Podcast: The Dream of AI Is Alive in Go – Andreessen Horowitz

"Why are people so fired up about a computer winning yet another game? Whether it’s checkers, chess, Jeopardy, or the ancient Chinese game of Go, we get excited about the potential for more when we see computers beat humans. But then nothing “big” — in terms of generalized artificial intelligence — seems to happen after that burst of excitement."

(via Andreessen Horowitz)

a16z Podcast: The Dream of AI Is Alive in Go with Frank Chen and Steven Sinofsky

"Microinteractions: The Secret of Great App Design"(via UX Magazine)"The best products do two things well: features and ...
03/03/2016
Microinteractions: The Secret of Great App Design — UX Planet

"Microinteractions: The Secret of Great App Design"
(via UX Magazine)

"The best products do two things well: features and details. Features are what draw people to your product. Details are what keep them there. And details are what actually make our app stand out from our competition."

The best products do two things well: features and details.

"As Android and iOS gobbled up market share, all other platforms have sooner or later been caught in the same vicious ci...
03/01/2016
Infographic: Android and iOS Are the Last Two Standing

"As Android and iOS gobbled up market share, all other platforms have sooner or later been caught in the same vicious circle: publishers and app developers prefer platforms with large audiences and users choose platforms based on the availability of their favorite apps. Once the users jump ship, app developers soon follow and vice versa."

(via Statista.com)

This chart shows smartphone operating system market share since 2009.

"Instagram has more than 200,000 advertisers, showing early commercial promise for the Facebook-owned photo-sharing serv...
02/25/2016
Instagram hits 200,000 advertisers

"Instagram has more than 200,000 advertisers, showing early commercial promise for the Facebook-owned photo-sharing service.

Much of that growth has come overseas. Three-quarters of Instagram's advertisers are outside of the United States, Facebook said."

via USA TODAY

Instagram has more than 200,000 advertisers, showing early commercial promise for the Facebook-owned photo-sharing service.

"Watch the Next Generation Atlas Robot Get Bullied By A Mean Human (And Stay On His Feet)" via Gizmodo
02/24/2016
Watch the Next Generation Atlas Robot Get Bullied By A Mean Human (And Stay On His Feet)

"Watch the Next Generation Atlas Robot Get Bullied By A Mean Human (And Stay On His Feet)" via Gizmodo

Boston Dynamics has a new video showing off the latest version of Atlas—the badass humanoid robot. And it’s pretty incredible. The most striking thing about this new version is the amazing balance Atlas achieves. I’ve never seen a humanoid robot with this kind of agility.

"What makes good user experiences great? That’s a topic that has been discussed and debated ad nauseum over the past cou...
02/12/2016
Delight Your Users – A Definitive Guide to User Testing

"What makes good user experiences great? That’s a topic that has been discussed and debated ad nauseum over the past couple years. There’s so many ‘best practices’ to learn and follow, and so many notions on what works and what doesn’t. Whether you’re curious about a product or website, the advice out there is honestly more-than-enough to make your head spin."

Uncover the value of usability tests, learn how to perform one and how to create a usability workshop with your own team—Enjoy!

02/04/2016
LukeW Ideation + Design | Digital Product Strategy & Design

Mobile Web vs. Native Apps or Why You Want Both (via Luke Wroblewski)

"While the mobile opportunity has been clear for some time, how to best tackle it remains a subject of debate. In particular, when building software for mobile should we invest in Web-based solutions or a native apps? Yes..."

LukeW Ideation + Design provides resources for mobile and Web product design and strategy including presentations, workshops, articles, books and more on usability, interaction design and visual design.

Teen brothers from Nigeria taught themselves how to code and started with Codecademy (via Codecademy)"Osine and Anesi we...
02/03/2016
Teen brothers from Nigeria taught themselves how to code and started with Codecademy

Teen brothers from Nigeria taught themselves how to code and started with Codecademy (via Codecademy)

"Osine and Anesi went from replicating their schools website as students in Nigeria, to building their own browser and making a name for themselves in the tech industry!"

Codecademy is the easiest way to learn how to code. It's interactive, fun, and you can do it with your friends.

Donald Rumsfeld, 13th and 21st Secretary of Defense of the United States, on developing the app "Churchill Solitaire."
01/25/2016
At 83 I decided to develop an app

Donald Rumsfeld, 13th and 21st Secretary of Defense of the United States, on developing the app "Churchill Solitaire."

I’ve done business, politics and war. Now I’m trying my hand at mobile gaming.

Personalization apps (e.g. emoji keyboards or wallpaper apps) were the fastest-growing category in 2015. App sessions (t...
01/22/2016
Infographic: The Fastest-Growing App

Personalization apps (e.g. emoji keyboards or wallpaper apps) were the fastest-growing category in 2015. App sessions (that is the number of times a user opens an app) increased by 332% in this category. News & magazine apps were the second-fastest growing app category in the past 12 months. As smartphone screens keep getting bigger, consumers are increasingly open to consuming content on their mobile devices - a trend that publishers should be ready to take advantage of.

This chart shows the fastest-growing app categories in 2015

In Bogota: we are looking for an interface designer to join our team. Interested? get in touch: http://toro-labs.com
01/07/2016

In Bogota: we are looking for an interface designer to join our team. Interested? get in touch: http://toro-labs.com

Toro-Labs's cover photo
12/30/2015

Toro-Labs's cover photo

"When One App Rules Them All: The Case of WeChat and Mobile in China" via Andreessen HorowitzThis post is all about WeCh...
12/22/2015
When One App Rules Them All: The Case of WeChat and Mobile in China | Andreessen Horowitz

"When One App Rules Them All: The Case of WeChat and Mobile in China" via Andreessen Horowitz

This post is all about WeChat, but it’s also about more than just WeChat. While seemingly just a messaging app, WeChat is actually more of a portal, a platform, and even a mobile operating system depending on how you look at it.

messaging When One App Rules Them All: The Case of WeChat and Mobile in China by Connie Chan by Connie Chan #longreadsChinacorporate developmentfuture of workmessagingmobilenetwork effectsoperating systemsplatformstech is globalunbundling/bundling This post is all about WeChat, but it’s also about m…

Mobile Web vs Mobile Apps: Where Should You Invest Your Marketing? (via Moz)"In this week's Whiteboard Friday, Rand goes...
12/17/2015
Mobile Web vs Mobile Apps: Where Should You Invest Your Marketing? - Whiteboard Friday

Mobile Web vs Mobile Apps: Where Should You Invest Your Marketing? (via Moz)
"In this week's Whiteboard Friday, Rand goes over the differences between marketing via mobile apps and mobile web, examines some criteria that can help guide your decision, and speculates about the future of the mobile world in general."

Mobile's been a hot topic for a while now. We know it's not something to be ignored, but when it comes to different mobile mediums, it can be tricky to determine where to focus your efforts. In this week's Whiteboard Friday, Rand goes over the differences between marketing via mobile apps and mobile…

Toro-Labs's cover photo
12/11/2015

Toro-Labs's cover photo

The future is now, make yours a good one with Apremy.com
10/21/2015

The future is now, make yours a good one with Apremy.com

"Whether on an app screen, a web browser, or a wearable watch face, design is one of the most important drivers of consu...
08/10/2015
Mobile:2015 — Interactive Mind

"Whether on an app screen, a web browser, or a wearable watch face, design is one of the most important drivers of consumer engagement."

UI / UX Trends

Will mobile apps replace ecommerce websites? via Usabilla
08/03/2015
Will mobile apps replace ecommerce websites?

Will mobile apps replace ecommerce websites? via Usabilla

With 40% of all online retail sales in the UK coming directly from mobile (Source: Capgemini), any serious ecommerce player knows the value in having a mobile-responsive site. More and more ecommerce companies are taking their mobile strategy one step

The Future of App Discovery is the Physical World (via Estimote, Inc.)
06/02/2015
The future of app discovery is the physical world

The Future of App Discovery is the Physical World (via Estimote, Inc.)

If you do a Google search for “app discovery is broken”, you’ll get over 45 million hits, including a first page filled with articles on the issue. It’s no longer a question of is it broken but how...

Mobile Isn’t Killing the Desktop Internet (via The Wall Street Journal)
05/28/2015
Mobile Isn’t Killing the Desktop Internet

Mobile Isn’t Killing the Desktop Internet (via The Wall Street Journal)

People are increasingly accessing online content on mobile devices, but that doesn't mean the desktop is in decline.

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