Ani Marketing Service, founded and led by Aruna Naomi Inalsingh, uses Aruna’s initials as a misspelling of the word “Any”, to remind everyone that marketing should be fun as well as valuable.
With 20 years of experience in organizations and representing a wide range of industries, sizes, geographies, and financial objectives, Ani Marketing fulfills a unique niche by quickly identifying critical marketing needs, efficiently implementing appropriate marketing programs, and ensuring that marketing is a priority in your business.
Mission: Ani Marketing Service provides clients with exceptional service that supports the sales and development efforts. Our goal is to ensure that each of our clients is able to articulate their company's messaging in a compelling way. Ani Marketing Service fulfills a unique niche by quickly identifying critical marketing needs and efficiently implementing appropriate marketing programs on time and within budget.
Operating as usual
Three Tips for Building Internal Support for Influencer Marketing. http://ow.ly/lW9f302fSiK
Marketing Strategy - No longer are marketers asking, What's influencer marketing? Today, many are asking, Should we develop an influencer marketing...
A Few Pointers for Pre-Sales. http://ow.ly/2meV302fSsv
Pre-sales can be a great way for your business to drum up excitement about an upcoming product, and judge early customer interest.
5 Ways to Use GIFs in Your Digital Marketing Strategy. http://ow.ly/lQaa302fSe7
I like to send GIFs in my messages to friends and family. The response is so huge that it has made it worth the small effort to find or create...
Moving ahead. Ani Marketing News. http://ow.ly/jD2n302fRW2
Sometimes companies think 'going digital' means posting comments on Facebook. That may be part of it, but there is so much more!
Five Steps To Evolve Your Approach To Digital Marketing. http://ow.ly/vhcy3028Ijc
'Survival of the fittest' is a term that applies well to the realm of digital marketing.
Is influencer marketing right for you? http://ow.ly/THQm3028Ic4
As C-suite and marketing executives begin their 2017 planning, a new term is increasingly being discussed. For those who are unfamiliar,...
7 marketing podcasts you should give a listen. http://ow.ly/VYQc3028I0L
As a digital marketing consultant, I need to stay abreast of new trends and technologies. To stay up to date, I subscribe and listen to several...
![[Ani Blog] Sell Your Strength. http://ow.ly/XZTz3028KGv](https://img.madvix.com/2/safe_image.php?d=AQDmvYq2QKrXjxZP&url=http%3A%2F%2Fwww.animarketingservice.com%2Fwp-content%2Fplugins%2Fall-in-one-seo-pack%2Fimages%2Fdefault-user-image.png&_nc_hash=AQCjvpKOHVclUXZw)
[Ani Blog] Sell Your Strength. http://ow.ly/XZTz3028KGv
In all areas of our lives, we have to choose whether we want to be a generalist or a specialist. From our studies to our careers to our hobbies, we...
How To Achieve Success In Sales Without Selling Out. http://ow.ly/TdIw3028H50
By following these three business strategies, you can achieve success in sales without selling out.
How to Generate Qualified Leads and Delight Your Sales Team. http://ow.ly/RvPG3028GyU
We know the age-old process: the marketing team delivers a bunch of leads to sales team and pats themselves on the back for hitting their leads...
Can Your Sales Team Actually Achieve Their Stretch Goals?http://ow.ly/yYDZ3028G2S
Make goals ambitious but realistic.
Don’t fire your sales team: Chatbots are here to assist, not replace. http://ow.ly/jfkk3028Gf5
If you believe the posts you read, the days of human salespeople are numbered.
[Ani Blog] Sell Your Strength. http://ow.ly/XZTz3028KGv
In all areas of our lives, we have to choose whether we want to be a generalist or a specialist. From our studies to our careers to our hobbies, we...
How To Achieve Success In Sales Without Selling Out. http://ow.ly/6xCw3028GVM
By following these three business strategies, you can achieve success in sales without selling out.
10 Ways To Improve Your Content Marketing Campaign. http://ow.ly/CCZG3026Khi
A thoughtfully crafted content marketing strategy is the heart of your content marketing campaign. As you all know very well by now, content is...
Do you Understand What Digital Marketing is and is not? http://ow.ly/yyEX3026KeZ
Digital marketing: it is a widely-used term, yet there are still some myths surrounding this concept. Rather than trying to explain digital...
Wondering if you should consider marketing chatbots? http://ow.ly/80sG3026K61
Are messaging apps the content distribution channel of 2016? In many ways, yes. That’s because, at this very moment, content marketers can interact...
Indiegogo Expanding Beyond Crowdfunding to Be a 'Springboard' for Entrepreneurs. http://ow.ly/gDkx3021nRG
The San Francisco-based fundraising platform is pushing into new territory under its new CEO, David Mandelbrot.
Word of Mouth – The Original Viral Marketing. http://ow.ly/Elth3021o2S
Advice on how to harness the power of word of mouth as the president of a healthcare company. Build a reputation as a company with a soul.
Entrepreneur Reimagines Feminine Hygiene, Launches Social Venture. http://ow.ly/s9kE3021nBh
Molly Hayward reimagined feminine hygiene in separate ways for the developed and the developing world and has created a social venture to...
Lead Liaison announced support for Salesforce Person Accounts. http://ow.ly/tUY43021nlg
Lead Liaison, a leader in sales and marketing automation software to the mid-market, announced an enhancement to its integration with Salesforce,...
9 Marketing Metrics And KPIs Every Startup Should Be Paying Attention To. http://ow.ly/WWay3021nbI
I'm a huge fan of metrics.
Without metrics, it's impossible to know how a marketing initiative is performing. Establishing certain key...
5 Ways to spice up your visual content marketing strategy. http://ow.ly/rbdl301Zpqs
If you feel like your marketing strategy is missing something, or isn't as effective as it should be, try out one of these new strategies.
[Ani Blog] How to Avoid the Gimmick in Your Marketing Efforts. http://ow.ly/yNWK301WGQ8
How often have you heard something dismissed as “just a marketing gimmick”? Anything that seems too quirky, too good to be true, or too annoying is...
Why Your Influencer Marketing Strategy Needs a Reboot. http://ow.ly/xYCX301ZphT
In the early days of influencer marketing, PR owned the space and its relationships. Agencies and their practitioners negotiated compensation and...
The maturation of content marketing: What’s next? http://ow.ly/f8ws301WHNy
It’s no secret content marketing is ‘growing up’.
What is on Your Marketing Summer Reading List? http://ow.ly/RPaf301WHqx
It seems like every year, one book becomes the summer’s “beach book,” the thing it seems like everyone is reading as they relax on the sand. A few...
The Rise of Viral Marketing: How to Get 6M+ People to Love Your Brand. http://ow.ly/odTx301WH05
Would you like to drive millions of users to your website, product, mobile app, or brand by harnessing the power of free mass media coverage, viral...
[Ani Blog] How to Avoid the Gimmick in Your Marketing Efforts. http://ow.ly/yNWK301WGQ8
How often have you heard something dismissed as “just a marketing gimmick”? Anything that seems too quirky, too good to be true, or too annoying is...
#HappyChewbacca: Kohl’s feels the force of viral marketing. http://ow.ly/Moo7301WH6C
Last month’s ‘Happy Chewbacca’ viral showed the power (and unpredictability) of social media. Georgina Parsons, Head of Communications UK Visibrain...
7 ways to cut costs on your content marketing strategy without sacrificing quality. http://ow.ly/7pAc301Vmd6
Much of content marketing's appeal comes from its high ROI potential. Cutting costs without sacrificing quality is key to increasing that ROI.
Entrepreneurial Impatience Can Mean Death For Marketing Strategy. http://ow.ly/nZs9301Vmby
Summer seems like it should be a slower time, and so I thought I would write about a skill that we all need to add more of – patience. Many people...
Don't Make Mistakes Using Facebook for Marketing. http://ow.ly/fPa8301NVFg
Dear brands, we love you but you have been making a mess of our Facebook newsfeeds with your constant, inappropriate selling, content and updates....
Build Your Company’s Brand by Being an Industry Authority. http://ow.ly/a5gJ301NUXf
By establishing yourself as an authority within your industry, you can help cement your technology company's place in the market.
Do you use video as part of your marketing? http://ow.ly/pPst301NV77
Internet users globally are watching millions of hours of video content every day. Here's how you can claim your share in this market.
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