SMS Connected

SMS Connected Social Media Management services exclusively for automotive and 12v manufacturers, retailers, expediters, restylers and upfitters.

We are dedicated to providing solutions to increase your bottom line and maximize your ROI. We exclusively offer our services to automotive aftermarket manufacturers, retailers and expediters. Let our 20 years of industry experience work for you. Services we offer: -Brand Representation -Relationship Building -Social Media Management -Content Creation -Infographics Design -Email Marketing -Print Marketing -Sales Support -Sales and Operations Training -Car Dealer Relationship Management For Manufacturers: We provide Sales Rep support and relationship management, focusing on your short and long term business goals. For Retailers and Expediters: We offer complete business solutions utilizing the "Three P's": People / Process / Product From a complete turnkey solution to a la carte services, we can help. We guarantee an increase in your bottom line with implementation. To Learn More Visit Our Website at: SMSConnected.com

Mission: Our Mission: To increase our clients' bottom line by providing accountability, education, marketing, training, relationship management and maximizing their ROI while maintaining profitable growth for the company.

😱 Don’t Freak Out! 😱Ok, you can freak out a little...Facebook announced a major change in algorithm that will basically ...
01/14/2018
Facebook to Reduce Businesses' Content on News Feed | AdvertiseMint

😱 Don’t Freak Out! 😱

Ok, you can freak out a little...

Facebook announced a major change in algorithm that will basically suppress business ads, and organically boost friends and family content.

Why does this suck?
•There will be less opportunity to reach your targets organically

Why is this actually a good thing?
•This new algorithm is designed to keep the end user on Facebook longer.

There’s no doubt FB was losing market share (especially the younger crowd) to other social platforms like Instagram, Snapchat, etc...so this is actually a good thing.

Luckily for you, SMS Connected is much more than a “pay us to manage your ads” marketing firm; especially on Facebook. We are slightly ahead of this curve already due to rolling the dice on something we felt was important and it has paid off. We are going to be diving in deeper in this arena to help our clients offset the new change Mr. Zuckerburg implemented.

If you’re doing your own Facebook ads, be prepared to get creative and/or look to professionals versed in this arena. Don’t get upset or surprised when your standard boosted/sponsored posts underperform compared to previous campaigns. This algorithm is specifically designed to do this.

Social Media is ever evolving. Almost weekly there are changes on any of the platforms all designed to help keep end users engaged. Some of these changes organically help advertisers; major changes like this one are ones you have to be aware of and need to plan accordingly. If you have time to manage your social media business yourself you need to make time to learn about this change.

For more information, check out this article that goes into some details on the major change at FB. 👇

https://www.advertisemint.com/facebook-reduce-businesses-content-news-feed/

January 12, 2018 Anne Felicitas Yesterday, Mark Zuckerberg announced a significant change to News Feed: in the coming months, News Feed will contain more posts from friends and family and less posts from brands and businesses. “I’m changing the goal I give our product teams from focusing on help...

Google is killing 🔪 AdWords Review Extensions. Our friends and colleagues at WordStream have a detail article explaining...
01/11/2018
RIP AdWords Review Extensions (+ What to Replace Them With) | WordStream

Google is killing 🔪 AdWords Review Extensions.

Our friends and colleagues at WordStream have a detail article explaining why this is important for anyone using Google AdWords in their marketing and advertising efforts. It’s important to stay on top of the ever changing world of social media. Follow us for all relevant updates.
👊

Your AdWords ads will no longer have the privilege of being accompanied by third-party reviews in the form of review extensions. Learn about what's changing and how to replace your old review extensions with other AdWords Features.

01/02/2018
pages: Keeping Activity Authentic

We encounter a lot of client accounts that need to be “cleaned up” from previous poor judgment, misunderstanding or blatant unscrupulous fake business page likes.

Facebook works diligently to assist businesses in targeted marketing and when executed well, it adds value and ultimate conversion.

Facebook has a whole division dedicated to Business.

This is a great article on why the bigger the number is not better...and why QUALITY > QUANTITY.

Please don’t get caught up in the “how many likes/shares” game. This has very real long-term damaging effects on your social performance if done for the wrong reasons. In fact, it’s best that you don’t even have your friends (non-client targets) like your page [we published an article about this in late 2017-feel free to check our feed for that article].

Natural, organic and ethical page and social media business building is the only way social media will work for your long-term social growth.

A lot of this happens by mistake; unfortunately sometimes it happens purposefully. If you’ve built your page and social audience unscrupulously, it’s time to hit the reset button and undo the bad habits. The longer you wait, the harder and more expensive it will be to rectify the issues.

“Do the right thing, even when no one is looking.”
-C.S. Lewis

Facebook for Business gives you the latest news, tips, and best practices for using Facebook to help meet your business goals: www.facebook.com/business

Now more than ever it is imperative that you take control of your Facebook posts and really dive in to adding quality co...
12/18/2017
Facebook is clamping down on posts that shamelessly beg for your engagement

Now more than ever it is imperative that you take control of your Facebook posts and really dive in to adding quality content to your mix.

Quality > Quantity.
Quality + Quantity = 💪😍🤘

We take pride in staying on top of the seemingly never ending changes Facebook and all the other social media sites go through on a relentless basis.

Here’s a great article from our friends @ TechCrunch who outline some of Facebook’s new changes...

A lot of crap gets shared on Facebook, but coming soon the volume may be a little less after Facebook made a move to penalize content that shamelessly begs..

Pocket Suite is an app that allows you to text remind your customer their scheduled appointments. You can set it up at t...
11/04/2017
Home

Pocket Suite is an app that allows you to text remind your customer their scheduled appointments.

You can set it up at time of scheduling.

You can also take payments at a flat 2.5% through the app.

If you choose you can get a dedicated phone number also.

Helps with No Shows and forgetful clients.

You can also add team members i.e. installers, techs, sales, marketing members etc...

You can run your POS through here, adding notes, pictures etc from your clients.

It’s really a great tool for small businesses.
👊

Run your business over text iPhone Download Android Download

Say Whaaaaaaaat?! 😱No really...#dontinviteyourfriendstolikeyourfbpage#smsconnected#focus#socialisthenewseo#learnit#livei...
11/04/2017
Don’t Invite Your Friends To Like Your page – ARCH Digital Agency

Say Whaaaaaaaat?! 😱

No really...

#dontinviteyourfriendstolikeyourfbpage
#smsconnected
#focus
#socialisthenewseo
#learnit
#liveit
#likeit

24 Apr 2017 Posted by KP Kelly In Blog 1 Comment Don’t Invite Your Friends To Like Your pageYou’ve created a new business or fan page on Facebook. You have a great logo and cover photo that you worked hard on. Branding is on point. You completed all the “about” sections and your page looks…

#allday #errday #musicislife #caraudio #itcantakeyoubackanytimeanyplace
11/04/2017
If music gives you goosebumps, your brain might be special

#allday #errday #musicislife #caraudio #itcantakeyoubackanytimeanyplace

Do you get chills when you hear a great song or get an out of the world sensation in your body when listening to music? If so, you are one of a kind and...

Here's a good read on professional logo services and what you should consider when choosing a business partner in your d...
10/12/2017
10 Reasons Why a Logo Should Never Cost Less Than $200

Here's a good read on professional logo services and what you should consider when choosing a business partner in your design.

Are you looking to update your logo?

Looking for a new one?

Reach out to us to see how we can help you and your branding!
👊

Run, don’t walk from cheap logo design. I got a phone call not so long ago from a prospective client asking about having a logo designed. Great, I thought, that’s what I do! Unfortunately they foun…

Know. Your. Worth. #6kpkgcomingsoon#sorrynotsorry#wekickass#youllmakemoremoneyhttps://www.forbes.com/sites/piasilva/2017...
08/31/2017
Your Low Prices Might Be Costing You Clients

Know. Your. Worth.

#6kpkgcomingsoon
#sorrynotsorry
#wekickass
#youllmakemoremoney

https://www.forbes.com/sites/piasilva/2017/08/30/your-low-prices-might-be-costing-you-clients/#46a066291629

Can low prices really turn people off? Why would anyone willingly pay more? If you’re communicating value to your buyer, money is of little consequence in the end. This week, I take a look at how your low prices are chasing away some of your best clients.

Know Your Worth. 💯#valueisintheeyeofthebeholder#drinkyourkoolaid#ifanyonewantsa6kpkgwecanmakethathappenhttps://www.forbe...
08/31/2017
Your Low Prices Might Be Costing You Clients

Know Your Worth. 💯

#valueisintheeyeofthebeholder
#drinkyourkoolaid
#ifanyonewantsa6kpkgwecanmakethathappen

https://www.forbes.com/sites/piasilva/2017/08/30/your-low-prices-might-be-costing-you-clients/#46a066291629

Can low prices really turn people off? Why would anyone willingly pay more? If you’re communicating value to your buyer, money is of little consequence in the end. This week, I take a look at how your low prices are chasing away some of your best clients.

Where is the aftermarket car "audio" industry headed?This is insightful and probably pretty accurate if you'd like to ge...
05/26/2017
Automobile technology wave poses opportunity and risk for aftermarket

Where is the aftermarket car "audio" industry headed?

This is insightful and probably pretty accurate if you'd like to get an idea...

http://www.partsandpeople.com/national-mechanical/automobile-technology-wave-poses-opportunity-and-risk-aftermarket

Chicago—The automotive industry is facing the most radical changes in its history, and the aftermarket — from parts suppliers to installers — needs to take note and prepare, or become obsolete, acc

Want to learn how to handle negative online reviews?Don't follow this guy's lead. 🙈There's a lesson in everything.This o...
05/14/2017
Palmer Pizza Shop Owner Calls Cusomter Fat, Brags About How Rich He Is, And Sends Employee To Make Fun Of Baby Because Of Negative Comment On Facebook

Want to learn how to handle negative online reviews?

Don't follow this guy's lead. 🙈

There's a lesson in everything.

This one is pretty clear.

#smh
#f*ckboy
#yourcustomerservicesucks
#goodluck
#ifyoudonthavesomethingnicetosay
#keepyourpieholeshut
#seewhatwedidthere
#whatnottodo
#makesuswantpizzadough
#whyarewesowitty
#whoreadsthese

http://turtleboysports.com/palmer-pizza-shop-owner-calls-cusomter-fat-brags-about-how-rich-he-is-and-sends-employee-to-make-fun-of-baby-because-of-negative-comment-on-facebook/

Palmer Pizza Shop Owner Calls Cusomter Fat, Brags About How Rich He Is, And Sends Employee To Make Fun Of Baby Because Of Negative Comment On Facebook Get the newest Turtleboy Sports t-shirt (as se…

We call it how we see it. 📞People have finally caught on to the shady business practices Yelp uses to obtain and "mainta...
05/10/2017
Yelp plummets as advertisers revolt

We call it how we see it. 📞

People have finally caught on to the shady business practices Yelp uses to obtain and "maintain" advertising business. 🙄

They have been accused of a form of cyberbullying through borderline extortion from the very customers who write the checks. There are countless examples in our industry and in every other industry across the board. 😡

It seems as if the people have spoken. 😃

At this point, Yelp is either going to sizzle like this mornings bacon or pump their brakes and make a 180° turnaround. It'll be interesting to see how this all turns out over the next 24-36 months. ⁉️

Our advice is to monitor it closely if you're either an investor or a paying customer. We've advised our clients to use Yelp strictly organically for the past 18 months and continue to recommend utilizing your $ in other areas of social until further notice. Don't fall victim to their unscrupulous tactics. #shadymfers

👊

#yelpforhelp
#pleasedontkidnapmydaughter
#itsnotfunny
#smsconnected
#dotherightthing
#evenwhennooneislooking
#thanksforcomingout
#goodnightandgodbless

http://www.marketwatch.com/story/yelp-plummets-as-advertisers-revolt-2017-05-09

Yelp said Tuesday it saw a wave of local advertiser departures in January and February, and shares plummeted a shocking 28% as the online-reviews site again lowered its full year outlook.

Are you looking to add to your team? Are you missing opportunities? Or would you simply like to sharpen your efficiency?...
05/04/2017
Talent Acquisition Tips You May Have Missed

Are you looking to add to your team? Are you missing opportunities? Or would you simply like to sharpen your efficiency?

SEMA has the tools you need. Check out the article below and take your 12V/aftermarket business to the next level.

Share Away. 👊
#sharingiscaring

https://www.sema.org/sema-enews/2017/11/talent-acquisition-tips-you-may-have-missed

The SEMA Career Center supports automotive aftermarket companies with human resources and talent acquisition tools.

Our friends at Rocky Ridge hooked up Kid Rock's new #gmc Sierra. This thing is most certainly #BadAss. 🤘😝🤘
04/19/2017
Kid Rock Just Got a Killer Custom GMC 4x4, And We're Extremely Jealous

Our friends at Rocky Ridge hooked up Kid Rock's new #gmc Sierra. This thing is most certainly #BadAss. 🤘😝🤘

Possible future senator Kid Rock has joined a roster of celebrity entertainers and athletes who enjoy the custom 4x4 pickups from Georgia's Rocky Ridge Trucks, with his crisp-looking white-and-black new GMC Sierra 1500 the shop built just for him.Country singers like Jason Aldean, Florida Georgia Li...

if you're not following Wendy's on Twitter, you're missing out. #savageshttp://l.thechive.com/MC8vAP
04/17/2017
Wendy’s trolled Hardee’s on Twitter so bad they got blocked

if you're not following Wendy's on Twitter, you're missing out. #savages

http://l.thechive.com/MC8vAP

The Wendy's Twitter account is the best in the marketing game. Whoever runs that thing makes headlines every week for the beef they start with rival fast food joints. This week's victim: Hardee's. And the burn was so bad that Hardee's blocked them on Twitter. It started with a civil debate between t...

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2840 S College Rd, # 314
Wilmington, NC
28412

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