Koeppel Direct

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Koeppel Direct Koeppel Direct is a leading direct response (DR) advertising agency, specializing in integrated multi-channel direct response television (DRTV) and digital advertising.
Led by industry veteran Peter Koeppel, Koeppel Direct is a full-service, award-winning direct response TV and digital advertising agency specializing in drive-to-web and brand response media campaigns that create awareness, generate traffic and engagement in multiple channels and, ultimately, drive sales. Since 1995, Koeppel Direct has grown into a dynamic and diverse team, with each team member bringing expert direct marketing and advertising knowledge and experience. Koeppel himself is a thought leader who is a frequent direct marketing industry speaker and editorial contributor, serving on Forbes magazine’s Agency Council. Koeppel Direct's client portfolio includes major brands such as TurboTax and Rubbermaid. The professional management and highly experienced staff have made Koeppel Direct a leading direct response advertising agency in America. Contact us to schedule an initial direct response TV/digital media consultation at http://bit.ly/2tKPC1T
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Contact us to schedule an initial media & DRTV consultation through the website. Learn more about us here: http://bit.ly/162Eb1X

Ask most #business owners who their audience is, and they’ll say “everyone.” But that’s a mistake. Unless you’re selling...
27/04/2020

Ask most #business owners who their audience is, and they’ll say “everyone.” But that’s a mistake. Unless you’re selling water or air, your target #audience is not everyone. Learn how to define your audience -> https://bit.ly/2S5vJSd

#Podcasting is quickly becoming a successful #marketing trend and ad revenue on podcasts is expected to exceed $1 billio...
24/04/2020

#Podcasting is quickly becoming a successful #marketing trend and ad revenue on podcasts is expected to exceed $1 billion in 2021. Read More -> https://bit.ly/2VymxYC

Of all the digital marketing services, Search Engine Optimization has undergone the biggest change in the last five to t...
17/04/2020

Of all the digital marketing services, Search Engine Optimization has undergone the biggest change in the last five to ten years. Changes are happening even as we speak, as shifting consumer demands drive search engines to provide the best results. In this month’s edition of our continuing series on Digital Marketing, Travis Shafer answers my questions about #SEO. Read more -> https://bit.ly/2yqkzQV

We wanted to get an outside perspective about TV advertising, so we spoke Darin Pearson who has been teaching multimedia...
07/04/2020
Expert Interview: The Evolution of TV Advertising | Koeppel Direct

We wanted to get an outside perspective about TV advertising, so we spoke Darin Pearson who has been teaching multimedia studies at Medill School of Journalism at Northwestern University to learn how #television has shaped #advertising for him and how it continues to evolve. Read more -> https://bit.ly/2XgPNo1

We spoke Darin Pearson who has been teaching multimedia studies at Medill School of Journalism at Northwestern University to learn how television has shaped advertising for him and how it continues to evolve.

Search Engine Marketing is a broad marketing technique that may include #SEO, #PayPerClickads, and #SocialMediaMarketing...
13/03/2020

Search Engine Marketing is a broad marketing technique that may include #SEO, #PayPerClickads, and #SocialMediaMarketing. A mix of those tactics will put your website in shape for the traffic you get from paid and organic traffic.That’s why we made this list of #SEM marketing tactics that often get overlooked. Learn more -> http://bit.ly/39CQ9Ja

SEO is still a viable digital #marketing exercise, but it’s changed radically in the last few years. Modifications by se...
09/03/2020

SEO is still a viable digital #marketing exercise, but it’s changed radically in the last few years. Modifications by search engine #algorithms, the continued importance of #social media, and the changes in user habits have led to major shifts in how #SEO works (and doesn’t work) for your website. Learn more -> http://bit.ly/2vUFg6G

There may be no better sporting event that epitomizes the multi-channel #media consumption available to modern consumers...
26/02/2020

There may be no better sporting event that epitomizes the multi-channel #media consumption available to modern consumers than #MarchMadness. It’s a Media Mix #Marketing bonanza, babbbbby!
How can a fan enjoy March Madness? What channels are available for #advertisers? Read more -> http://bit.ly/2HW0eVi

Smartphone sales expected to get a slight bump in 2020 https://tcrn.ch/2O7vlk9
31/01/2020
Smartphone sales expected to get a slight bump in 2020 – TechCrunch

Smartphone sales expected to get a slight bump in 2020 https://tcrn.ch/2O7vlk9

Last year saw global smartphone sales decline for the first time since analysts started tracking such things. In Gartner’s case, that comprises a full 11 years, as figures dropped 2% for 2019. Following on last week’s global device forecast, the firm is drilling down on smartphone figures with s...

Tinder Tries To Make Dating A Safe Experience  http://bit.ly/2RqK5MY
29/01/2020
Tinder Tries To Make Dating A Safe Experience

Tinder Tries To Make Dating A Safe Experience http://bit.ly/2RqK5MY

The tech giant is investing in Noonlight -- a self-described "safety company." In something akin to a panic button, one of the features will let users quickly send their geographical whereabouts to local authorities.

Google’s Collections feature now pushes people to save recipes & products, using A.I. https://tcrn.ch/36oPed2
27/01/2020
Google’s Collections feature now pushes people to save recipes & products, using AI – TechCrunch

Google’s Collections feature now pushes people to save recipes & products, using A.I. https://tcrn.ch/36oPed2

Google is giving an AI upgrade to its Collections feature — basically, Google’s own take on Pinterest, but built into Google Search. Originally a name given to organizing images, the Collections feature that launched in 2018 let you save for later perusal any type of search result ̵…

Address

16200 Dallas Pkwy
Dallas, TX
75248

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

(972) 732-6110

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